End of 'digital' road
25 Jun 2010 | by Martin Bailie, glue Isobar
is everything. Nothing is controllable (centrally at least). It's also a meritocracy out there; no-one much ...
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FMCG goods 'recession-resistant', says Unilever Asia president
29 Nov 2010 | by Magz Osborne
HONG KONG - Unilever's president for Asia, Africa, Central and Eastern Europe, Haresh Manwani, says
Not rules, but tools
25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London
's essentially a direct marketer's approach applied to the eradication of poverty. Central to her approach ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
: it's central to it. And it blurs the line between brand-owner website and social media platform ...
Generation why?
25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London
means of defying the Iranian government. If a record industry mogul told you five years ago ... changed social paradigms irrevocably. The old axes of power - from governments, to corporations ...
GlaxoSmithKline calls £100m international media review
19 Apr 2010 | by Anne Cassidy
the business in Central and Eastern Europe. The pitch process begins immediately and the winning agencies ...
And in the real world....Aer Lingus, Barclays, Microsoft, Google, Unilever, Birds Eye Iglo, Findus Group
03 Dec 2009 | by Noel Bussey
to beat Government moves to clamp down on multi-million-pound bonuses. Source: The Telegraph Normal ...
And in the real world... GM, Sainsbury's, Domino's and more
17 Nov 2009 | by Kate Nettleton
to begin repaying the billions of dollars worth of aid given to it by the US government following better ...
EC threatens legal action over UK targeted ad laws
30 Oct 2009 | by Staff
.? The commission has sent a reasoned opinion letter to the UK government, and could prosecute the government ... identified three gaps in the existing UK rules governing the confidentiality of electronic communications ... regardless of whether committed intentionally or not. The government has two months to respond ...
Correction - GSK
22 Oct 2009 | by Staff
Starcom MediaVest Group continues to handle the business in Central and Eastern Europe. We apologise ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
