Bray Leino appoints Ex-DLKW creative Jon Elsom as ECD
20 Jan 2012 | by Maisie McCabe
of 13 creative teams working on clients such as the Central Office of Information, E.ON and Vauxhall ...
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Absolute Radio updates Faces For Radio campaign
31 Jan 2012 | by Maisie McCabe
(1 February) and will include digital, backlit and scrolling 48- and six-sheets in central ...
M4C picks up all government media briefs
19 Jan 2012 | by Jeremy Lee
that all government media buying - including that beyond COI - should be handled by the WPP agency M4C....the accounts for Visit Britain, London Partners, VisitEngland, part-government-funded campaigns and some NHS primary care trusts. It is expected to pick up further governmental and public sector media accounts ... government media buying until 2014 and expects its billings to exceed 100 million in 2012. ...
All about ... TV trading disputes
19 Jan 2012 | by Alasdair Reid
in Channel 5 programmes. 1 The practice known in buying circles as "casualty planning" was central ... of "the weakest link" within the so-called Golden Triangle - consisting of Central, Granada and Yorkshire ...
Government backs IPA challenge to find creative entrepreneurs
13 Jan 2012 | by Sara Kimberley
of the UK government, we may well find the next Mark Zuckerberg, Charles Saatchi or Sir Alan Sugar ...
The Year Ahead For ... Marketing
12 Jan 2012 | by Gavin Patterson
be more demanding of others - especially the Government and policymakers. Collectively, we are an industry ... , we lack vision and a clear message for the Government. The Advertising Association - whose ... central to the UK's early adoption of the digital economy and we should be the reason it continues to do ...
The Year Ahead for ... Content
12 Jan 2012 | by Ben Kerr
should embody the values of the brand sponsor, but the central idea must be strong enough ...
The Year Ahead for ... Data
12 Jan 2012 | by Ben Wood
with the increasing need for analysis and the overwhelming "volume, velocity and variety" of data. Even government ...
Virgin Money undertakes Branson stunt as part of ad campaign
10 Jan 2012 | by John Reynolds
The launch of the ad campaign follows Virgin Money's high-profile acquisition of the government-owned Northern Rock. The television advertising campaign, created by Beattie McGuiness Bungay (BMB), features an array of sister Virgin brands, such as airline, Virgin Atlantic, Virgin Trains, and Virgin Records ...
TfL excludes payday loan companies from big money sponsorships
09 Jan 2012 | by Maisie McCabe
companies and said taking a stand against them would "send a strong message to the Government that we need ...
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