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Failure to deal with spam damaging mobile marketing industry, DMA claims

The nascent mobile marketing industry is being "seriously damaged" by the failure of Government

What digital marketers can learn from DM

always been central to the company's marketing, starting with acquisition through to maintaining regular ...

Behavioural ads in Europe to be flagged by icon

Government has also expressed support for the cross-industry self-regulatory approach. In a speech to the CBI ...

Andrew Walmsley on Digital: Privacy is a case of respect

the government millions. So reports satirical website The Onion (onion.com/e3Tssd), picking up on wider concerns that we're placing our private lives in the hands of both commercial organisations and governments ... -party identity mask. Of course, it is safe to assume that the government (or GCHQ) has set a few of these up ...

PC World owner DSG found in breach of Data Protection Act

are meant to be transported to a central location in sealed containers and then shredded securely. DSG ...

New consumer protection laws that marketers should know about

governing advertising and marketing activities will include specific protection for vulnerable consumers ...

DMA warns firms to boost data security

LONDON - Government blunders involving personal data have led consumers to be reluctant to share...Last October, HM Revenue Customs lost two CD-ROMs containing the personal details of all families in the UK with a child under the age of 16 - a total of about 25m people. The government was further embarrassed in January when three Ministry of Defence laptops containing personal data were stolen ...

Credit fraud service breaks ads in wake of HM Revenue data disc blunder

? Although the government and bank officials are advising people to check their bank statements for unusual ...

Information Commissioner calls for more data powers

LONDON - Richard Thomas, the Information Commissioner, has called on the government to extend his

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.