The Year Ahead for ... Data
12 Jan 2012 | by Ben Wood
with the increasing need for analysis and the overwhelming "volume, velocity and variety" of data. Even government ...
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UKOM ditches Nielsen for comScore to handle online measurement
04 Apr 2012 | by Arif Durrani
are full subscribers to UKOM, and governing bodies include the Institute of Practitioners in Advertisers ...
Think BR: Moving media measurement into the 21st Century
12 Dec 2011 | by Rhys McLachlan
of this central remit. For the established measurement bodies, adapting analogue data assessment ...
What is the future for product placement?
24 Nov 2011 | by Gary Knight and Nick Price
the current TV advertising rules governing these product zones. - How has the initial uptake been so far ...
My Media Week: Zoe Osmond
13 Sep 2011 | by Hayley Pinkerfield
foray to the gym (soooo boring!) and then back for a finance council. Charity governance is a fine ...
FT most widely read by European elites
07 Jul 2011 | by Oliver Luft
20% of households across 20 Western and Central European countries. The study was conducted across ...
Ten things to keep you awake in 2011
24 Jan 2011 | by Chris Tryhorn
is becoming increasingly central to companies media strategies," says Maude. "The central question concerns ... more exploited, point to untapped potential here. Last month s government-commissioned Shott report ...
My Media Week: Pete Davis, Getmemedia.com
02 Nov 2010 | by Harriet Dennys
! Tuesday I usually stay in hotels in Central London, so I m almost always in the office by 7am ...
Half our waking hours spent consuming media
19 Aug 2010 | by Jennifer Whitehead
at Ofcom, said: "For the first time, we can see just how central media and communications are to our ...
Does the Bribery Act mean curtains for media jollies?
10 Aug 2010 | by Geoff Nicholas
into force has not yet been made. The coalition Government has indicated it supports the legislation ... the Government to publish guidance on procedures companies can put in place to prevent bribery, but that guidance ... -term implications for the media industry? The Government intends the new Act to establish the UK ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
