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Government challenges agencies to diversify over public sector comms

suggested that the governmental PR budget would be around 25m in the coming year - thought to be about half ...

Government readies £120m media buying review in marketing shake-up

the Government Procurement Service and in a statement it said it plans to review its central media buying ... of the Central Office of Information after its closure at the end of March . Under the programme of future ...

Government briefs PR consultants on post-COI world

comms spend. The Government Procurement Service will work alongside the governmental comms operation ...

Government focuses on growth in new cross-Whitehall marketing strategy

The government is to make ad campaigns aimed at stimulating growth a key part of the first cross-Whitehall communications plan.

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.