06 Dec 1996
| by LEXIE GODDARD
, designed to provide
backers with a central point of contact.
The WPBSA is considering ...
23 Aug 1996
Douglas to take the reins at COI
The first non-Whitehall reared Central Office of Information chief
executive takes up the reins next month. Tony Douglas, formerly joint
chief executive ...
October. Lawyers acting for the Guardian
had argued that the rules governing Parliamentary privilege ...
23 Aug 1996
| by JANET IZATT
must be cleared
with each broadcaster by law as ITV is not allowed to sell airtime
centrally ...
09 Aug 1996
on the
implications of a future Labour government. BNW won the account
following a review of public affairs in April ...
26 Jul 1996
| by LEXIE GODDARD
to conduct attitude research among the target audiences who range
from schools teachers to government ...
12 Jul 1996
of their time in central London
against 14 per cent of bus time, and promoting the increasing
sophistication...of their time in central London
against 14 per cent of bus time, and promoting the increasing
sophistication ...
05 Jul 1996
| by uDanny Rogers
our central messages could be
targeted at the various audiences. We all realised that meticulous ...
07 Jun 1996
DUBLIN: Fianna Fail banks on PJ Mara
Independent PR and public affairs adviser PJ Mara has been appointed
director of elections for Ireland s opposition Fianna Fail party. A
former government press secretary, Mara is the first non-politician to
be given job of managing party publicity ...
31 May 1996
director
to expand its role in the health and local government sectors. Roxan
joined the BMA three ...
24 May 1996
| by MICHAEL KAVANAGH
Client: Walkers
Agency: Hill Salt branded crisps, to exploit Gary
Lineker s endorsement of the brand through BMP DDB Needham s No More Mr
Nice Guy ad campaign.
The concept became the central plank of a fully-integrated marketing
campaign. BMP DDB Needham saw the chance to develop ...