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CAMPAIGN CRAFT: PORTFOLIO; Alan Aboud

to do when I was at college. College was Central St Martin s where the 30-year-old Dubliner studied...Alan Aboud admits he fell into advertising almost by default. It certainly wasn t what I intended to do when I was at college. College was Central St Martin s where the 30-year-old Dubliner studied graphic design. His 1989 degree show was striking enough to persuade the fashion guru, Paul ...

NEWS: Govt protects industry right to parody TV programmes

that the Government is to allow famous TV programmes to be parodied....that the Government is to allow famous TV programmes to be parodied. Over the past two years, the Government ... pressure on the government to change the law from the entertainment industry and led to attempts by MPs ... Circus, the IPA s legal affairs director, told Campaign at the time: The IPA is telling the Government ...

NEWS: Hooper’s Hooch takes to TV with quirky films

Hooper s Hooch became the first alcopop to advertise on TV this week with a perplexing new campaign by Euro RSCG Wnek Gosper. The central character is a burly, unshaven, tattooed man, who ... bar... The main film shows the central character leaving the bar. Outside, he comes across ...

NEWS: Zenith ties up with Leagas Shafron

Zenith Media is launching its first joint venture - a new media brand in conjunction with Leagas Shafron Davis. The new 50/50 joint venture, called Zebra Media, launches with billings of pounds 28 million and a client list including Zanussi, the Central Office of Information and Royal Sun ...

NEWS: Best to woo ministers as new AA chairman

James Best, the chairman of BMP DDB, is to take over the chairmanship of the Advertising Association from Winston Fletcher, the chairman of Bozell UK, who has held the AA post for more than four years. The new chairman will have to prepare for the likelihood of a change of government next ...

FEATURE: Do banks understand brands?

the staff and therefore could not be said to direct the marketing. These comments reflect a central ...

NEWS: HOTLINE

, faces charges of tampering with invoices for the US government-backed client while she was a partner ...

NEWS: COI poised to shake up media buying arrangements

Ministers are set to approve a shake-up of the Government s media buying to end the system under...Ministers are set to approve a shake-up of the Government s media buying to end the system under ... responsible for the Central Office of Information, is expected to give COI bosses the go-ahead to make ... , to which they pay 1.75 per cent commission on government campaigns. Ministers hope the proposals ...

CLOSE-UP: NEWSMAKER/TONY DOUGLAS; COI learns from the poacher turned gamekeeper

executive of the Central Office of Information. The 37 agencies on its roster sometimes whinge about its penny-pinching and bureaucracy, but they need government business and come back for more. Other shops ... adjust to the different culture of Government . At DMB s clients happy and drums up new business ...

NEWS: Publicis nets dollars 20m dealership account for Hewlett-Packard

which is central to Hewlett- Packard s incentivisation of dealers. AdNet, a proprietary account ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.