NEWS: Coopers counts on sharp image
19 Dec 1996 | by AMANDA RICHARDS
is in charge of management consultancy. The central team which will be looking at Coopers marketing ...
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NEWS: BRIEFS
19 Dec 1996
on offer. COI tops radio table The Central Office of Information has become this year s top ...
ANALYSIS: Changes in store for retail
19 Dec 1996 | by JULIAN LEE
central food area where chefs demonstrate how to use the products on sale and a food bar where the food ...
MEDIA: Stations seek brand values’
19 Dec 1996 | by ANNA GRIFFITHS
will play a central marketing role for both Granada and the ITV Network. John Hooper, director ...
NEWS: Keep ads out of the politicians’ hands
19 Dec 1996
the openly expressed opinions of some disgruntled advertisers who felt that government regulation ... government is more important than choosing a washing powder. If the ASA isn t the right body ...
NEWS: Dewe Rogerson gets a SEA view of German PR
13 Dec 1996 | by JOHN-PIERRE JOYCE
Dewe Rogerson is set to expand further into the central and eastern European PR market...Dewe Rogerson is set to expand further into the central and eastern European PR market with the establishment of outlets in Germany and Hungary. The agency has set up a joint venture with German marketing firm SEA to focus on financial PR business in Germany. Called SEA Dewe Rogerson, the company ...
CAMPAIGN CRAFT: PORTFOLIO; Alan Aboud
13 Dec 1996 | by JIM DAVIES
to do when I was at college. College was Central St Martin s where the 30-year-old Dubliner studied...Alan Aboud admits he fell into advertising almost by default. It certainly wasn t what I intended to do when I was at college. College was Central St Martin s where the 30-year-old Dubliner studied graphic design. His 1989 degree show was striking enough to persuade the fashion guru, Paul ...
NEWS: Govt protects industry right to parody TV programmes
13 Dec 1996 | by HARRIET GREEN
that the Government is to allow famous TV programmes to be parodied....that the Government is to allow famous TV programmes to be parodied. Over the past two years, the Government ... pressure on the government to change the law from the entertainment industry and led to attempts by MPs ... Circus, the IPA s legal affairs director, told Campaign at the time: The IPA is telling the Government ...
NEWS: PPU paves the way to the EU for Eastern bloc states
13 Dec 1996 | by REBECCA DOWMAN
The UK government has appointed the Public Policy Unit to help ten eastern European states prepare...The UK government has appointed the Public Policy Unit to help ten eastern European states ... by the Foreign Office s Know How Fund. This was set up by the UK government in 1989 to give advice ... servants and government officials in post-communist countries was the transition from state ...
NEWS: STOP PRESS
13 Dec 1996
German food association CMA is looking for a new PR agency after 15 years with Shandwick. The Central ... government. The account carries a fee of pounds 60,000. Ripon seeks theological communicator ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
