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NEWS: 1996 Mad cows, fat cats and blue Pepsi

heavyweight team including sports governing bodies and satellite broadcaster BSkyB which, as a member ... Bell Communications for PR advice on the crisis over BSE, just days before the Government reveals ... of new unitary authorities on 1 April, turn local government PR departments on their heads ...

NEWS: PR takes centre stage in BT’s latest campaign

PR is to play a central role in the next phase of BT s It s good to talk campaign - due to kick...PR is to play a central role in the next phase of BT s It s good to talk campaign - due to kick off early in 1997. Freud Communications has been secretly helping BT develop the PR side of the programme - called Talk 21st Century - since the beginning of this year, but was only recently given ...

MEDIA: Why this digital hysteria must be slapped down

fuelling the mistaken belief that Murdoch has been handed a carte blanche by the Government because ... interfaces into their sets as a matter of course. That is why the Government, sensibly, has given regulator ...

ANALYSIS: BRAND BUILDING; BT gives its answer to a question of ethics

ethics a central business tenet? Roger Cowe, business journalist on the Guardian with a special ...

NEWS: Baker leaves Midland to return to the C&W roost

-strong team, covering media and government relations, public affairs, internal communications ...

NEWS: France Telecom calls on Euro RSCG and DR

to raise FFr30 billion (pounds 3.6 billion). The government, which will retain a 51 per cent stake ... and telecommunications minister, said the government wished to carry out the biggest popular shareholding operation ...

NEWS: Payne hired by CCA for communications job

The Cable Communications Association has appointed Roy Payne as its first director of communications. Payne, currently chief press officer at the Department of National Heritage, has been the Government s chief spokesman on broadcasting policy since 1992. He joins the CCA at the end of next ...

News: Eurobell is channelling...

Eurobell is channelling the majority of its PR budget into community relations Dorset County Council In contrast to many local government bodies, Dorset County Council eschews the notion of a centralised communications department dealing with the full range of council activities. Instead ...

NEWS: QBO set to connect BT with small businesses

to strengthen its central goal, of getting small to medium-sized businesses to make more phone calls ...

NEWS: STOP PRESS

Drugs, the Government- funded anti-drugs campaign. The media relations programme, worth an estimated ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.