to remove filtersNEWS: Coopers counts on sharp image
19 Dec 1996 | by AMANDA RICHARDS
is in charge of management consultancy. The central team which will be looking at Coopers marketing ...
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NEWS: BRIEFS
19 Dec 1996
on offer. COI tops radio table The Central Office of Information has become this year s top ...
NEWS: Dewe Rogerson gets a SEA view of German PR
13 Dec 1996 | by JOHN-PIERRE JOYCE
Dewe Rogerson is set to expand further into the central and eastern European PR market...Dewe Rogerson is set to expand further into the central and eastern European PR market with the establishment of outlets in Germany and Hungary. The agency has set up a joint venture with German marketing firm SEA to focus on financial PR business in Germany. Called SEA Dewe Rogerson, the company ...
NEWS: STOP PRESS
13 Dec 1996
German food association CMA is looking for a new PR agency after 15 years with Shandwick. The Central ... government. The account carries a fee of pounds 60,000. Ripon seeks theological communicator ...
FEATURE: Do banks understand brands?
13 Dec 1996 | by BRENDAN LLEWELLYN
the staff and therefore could not be said to direct the marketing. These comments reflect a central ...
MARKETING MIX: SOAP BOX; Why youths have zero interest in banks’ messages
12 Dec 1996 | by MARK WHELAN
. Should a bank, the central point for financial wisdom and prudence, simply be giving money away ...
NEWS: Cuts and expenditure viewed as one make sense of the Budget
06 Dec 1996 | by BERNARD INGHAM
government. But all this illustrates a democratic government s difficulties in putting over a clear ... . The Government was apparently saved from total embarrassment by the Daily Mirror s failing to exploit its leak ... The Messenger, this meant that no sooner had the Budget been delivered then the Government machine turned ...
NEWS: PR EUROPE
06 Dec 1996
and government audiences. FRANKFURT: Dresdner Bank appointment Germany s second biggest bank ...
NEWS: Government to fund IT awareness drive
28 Nov 1996
The government is joining forces with leading names from the high street, the financial services...The government is joining forces with leading names from the high street, the financial services ... of several million pounds by the government. It will be officially launched by the Department of Trade ... for consumers to test the technology themselves. The campaign, part of the government s Information ...
COMMENT: Editorial; Who’s the fairest of them all?
28 Nov 1996
embarrassment of the Government, the Labour- supporting Mirror had its hands on a genuine Budget leak...It was a scoop to make most journalists salivate. A day ahead of its rivals, and to the acute embarrassment of the Government, the Labour- supporting Mirror had its hands on a genuine Budget leak ... -empt the Queen s Christmas speech. And leaks can also afflict papers. Had the Government got wind ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
