19 Dec 1997
| by RICHARD COOK
, making sponsorship a
central part of such an important launch is unique.
Saatchi s media group ...
12 Dec 1997
| by JOHN TYLEE
allegations from advertising lobbyists that
the French Government is using power politics to protect a law ...
, there could be early action against the Greek Government s
outlawing of toy advertising on TV between 7am ...
11 Dec 1997
| by RAYMOND SNODDY
they probably have more power to change
central components of social behaviour - what people eat and drink ...
partially responsible,
together with the present free-market, capitalist government we have
somehow got ...
table.
Trying to get a restaurant table in a busy part of central London at
short notice is now ...
11 Dec 1997
| by ROBERT GRAY
emotive ways.
All of this is taking place within a loose framework of rules governing
sponsorship ...
sponsorship officer Terry Turner adds: All core
policing is funded by local and national government, but I ...
of 200 tenders and 6000 operational
staff.
To this end, the Central Office of Information has ...
05 Dec 1997
| by EMMA HALL
The Labour Government has unveiled its first drink-drive
advertising offensive since coming...The Labour Government has unveiled its first drink-drive
advertising offensive since coming to power in May, with a TV, radio and
cinema campaign launched this week by Baroness Hayman, the minister for
road safety.
DMB Dave (1995)
have been replaced by ordinary people with whom viewers can ...
05 Dec 1997
| by JOHN TYLEE
programmes and the Greek Government s
draconian restrictions on toy advertising may all move a step closer ...
28 Nov 1997
| by EMMA HALL
, denied a
review was taking place.
The Government has decided to speed up its plans to limit ...
strong
campaigns because the 1999 poll will provide the Government s biggest
mid-term test (see Live ...
27 Nov 1997
| by DANNY ROGERS
Cereal giant Kellogg has abandoned its corporate ad campaign just
six months after its launch because it failed to boost its market
share.
The decision means the death of the commercials central character,
landlady Mrs K, who also features in Kellogg s below-the-line
activity ...
21 Nov 1997
| by JOHN TYLEE
The Government is to reject proposals by its top food expert to ban
food advertising aimed...The Government is to reject proposals by its top food expert to ban
food advertising aimed ...
pressure groups
that the Government might crack down on food ads.
Jowell is to meet James ...
of outlawing tobacco advertising and is at the
centre of the row over the Government s move to exempt Formula ...
21 Nov 1997
| by MICHELE MARTIN
Tac. Still heavily
influenced by him today, the company continues to run its marketing
centrally ...
s spokesman promises that Giovanni s central marketing unit
intends to co-ordinate the transfer ...