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COI announces pounds 63m open review

The Central Office of Information is putting pounds 63 million worth of creative and media...The Central Office of Information is putting pounds 63 million worth of creative and media business up for grabs in a two-pronged overhaul of the Government s advertising business. The COI this week fired the starting gun on a full-scale review of its media buying account, which it has been ...

Lowe Bell hired for finance and leasing battle

campaign on the Government s Finance Bill....lobbying campaign on the Government s Finance Bill. Lowe Bell was hired two weeks ago on a project ... million in revenue for the Government. Critics argue that it will damage the commercial leasing industry ... to get its message across to the Government and Opposition. ...

Ontario hopes H&K may pull in investors

The government of Ontario in Canada is ploughing an estimated pounds 8 million into a PR...The government of Ontario in Canada is ploughing an estimated pounds 8 million into a PR, advertising and research campaign to encourage inward investment in the province. Based in Toronto, the government has hired Hill and Knowlton to mount a huge public relations programme across the US, UK ...

Integration: PR panache provides an advertising bonus - A recent survey revealed that the advertising story has become a staple of the national press’ diet. More companies are realising the benefit of getting PR involved at the outset

. This was the case with Pizza Hut. In its latest campaign, Freud was central in choosing and negotiating ...

SPOTLIGHT ON: CROSS-MEDIA OWNERSHIP - Radio Authority puts healthy check on media monopolies

dominance? Yes - but wasn t that a risk the Government said it was prepared to take ... for the key in politics, not advertising. Would the Radio Authority - which is to say the Government ...

ITC to restrict TV show ’copy’ ads

governing the use of TV characters in ads such as a current BT spot featuring 11 ex-stars of EastEnders ...

Rowland wins EC anti-racist brief

it was revealed that the UK Government has vetoed a European Union anti-racist monitoring unit, which ...

Sell-off of main phone firm sees Citigate gain in Spain

institutions to buy shares in the company. The government is selling off its remaining 20.9 per cent ...

JET SET A TALE OF TWO AIRLINES - British Airways has had to negotiate a spot of turbulence in its plans to form a ’strategic alliance’ with American Airlines. By Sue Beenstock

spokesman Angel Carro. But it s important the British Government has all the facts. Brussels ... dismisses that tactic as far too crude . Instead, his in-house teams, covering government, international ... customers and governments - all briefed prior to the announcement last June. As far as British ...

REVIEW: Marketing and advertising news in the week’s press

of Coronation Street on 14 February. People The Government is planning a public information film about ...

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