The Central Office of Information is conducting a statutory review of its pounds 3m centralised...The Central Office of Information is conducting a statutory review of its pounds 3m centralised outdoor media buying business, held by Concord. It has invited Portland, Poster Publicity, Posterscope, IPM and the incumbent to pitch. Pitches will begin on January 11, with a decision ...
The government has picked advertising agency DMB Jobline Direct ....The government has picked advertising agency DMB Jobline Direct . The agency will produce a pounds 3m campaign comprising five TV ads, four radio ads and a leaflet. The campaign will run between January and March next year. The brief is to get social security claimants and other non ...
Direct mail will become cheaper as a result of the government s review of the Post Office....Direct mail will become cheaper as a result of the government s review of the Post Office. For every penny cut from costs, direct mail volumes rise by at least 70 million items, with expenditure up by pounds 30m. Last year 3.42 billion items of direct mail were carried, with expenditure of pounds 1 ...
After seven years of pass the parcel over the future of the Post Office, the Labour government...After seven years of pass the parcel over the future of the Post Office, the Labour government ... is somewhat short-sighted. The government knows that like all of the public service structures, from ... deliver this. But that is only part of the picture. The government has failed to address the long ...
the Government s hard-hitting ad that encourages businesses to prepare for a new European currency....One hundred and six viewers have objected to the Independent Television Commission about the Government s hard-hitting ad that encourages businesses to prepare for a new European currency. The ad, created by TBWA GGT Simons Palmer, showed a fictitious businessman, called Martin Skinner ...
be underestimated by the self-employed marketer - they are central to continuous and successful business ...
campaign that he is planning to extend it next year. The Central Office of Information also ...
The government s tough line on smoking, outlined in its White Paper on tobacco last week...The government s tough line on smoking, outlined in its White Paper on tobacco last week ... the past month. The campaign could be the HEA s last through AMV as the government plans a fresh ... the government for not clamping down harder on brand stretching such as Camel boots. The government ...
weekly shop than its competitors. Own-label is central to this strategy. For the same period ...
Every week the Careers page profiles a company running a job advertisement in this issue of Marketing. If you can identify the company, fax your answer and details to 0171 413 4504. One correct answer will win a bottle of champagne This week s mystery company was founded after a Government ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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