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THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

of using taxpayers money to fund party propaganda after government spending on advertising soars by 79 ...

Apple’s European shake-up means axe for UK roles

of Cupertino (Apple s US HQ). Decisions are being made more centrally. Further redundancies are expected ...

Briefs

. The government has reversed its plans to restrict the Post Office s monopoly on delivering mail ...

DIARY: HOTCAKES

. Capital Advertising s Christmas bash nearly caused a riot in central London. The theme of the party ...

HOTLINE

Government plans for the BBC to carry ads on its internet service, BBC Online (Campaign, 2 July...Government plans for the BBC to carry ads on its internet service, BBC Online (Campaign, 2 July), could fall foul of European Commission rules limiting mixed state-private funding, the culture secretary, Chris Smith, told a Commons committee. Sir John Birt, the BBC director-general, warned ...

TELEMARKETING: Call centres must adapt their ways - James Curtis identifies the four key challenges facing the telemarketing industry

such as virtual networks, with agents working at home, linked to a central database. The important thing ... central facility. Daisley says BT is developing such a system for Cellnet. CAP Gemini, meanwhile ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

in the downfall of Callaghan s Labour government, opening the way for Margaret Thatcher s victory in 1979 ... to Coronation Street. 1997 - The government and the Millennium Commission agree on the budget ...

MARKETING MIX: That was the week that was

in one unit. 10 years ago: A government decision to allow British Telecom to carry TV programmes ...

200 for 2000: Top 30 PR Agencies - PR hits the highest points of success - Public relations agencies are undergoing fast transformations fuelled by new media, a spate of takeovers, and a serious approach to corporate reputations at board level

7.24 6.35 13.99 131 55,298 16 Government Policy Consultants ...

CAREERS: Movers

as its new marketing executive. She formerly worked at the Central Office of Information ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.