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DEALS: PacificNet/Central Delivery Service

31 Dec 2000

E-services company PacificNet has struck a deal with logistics company Central Delivery Service. The deal will see the company offer CDS's delivery expertise to its clients. The idea is to complete its e-commerce offering by offering a fulfilment service in addition to consulting and implementation. ...

EDITORIAL: E-cash will redefine the role of banks

31 Dec 2000

to be deposited in. Already on the internet we have a currency (beenz) without a central bank. Money ...

IF YOU ASK ME: Advertising is being turned on its head - Forget advertising - the web is fostering a new marketing paradigm Adforce's Dee Cravens tells Richard Lord why 'infomediaries' are the future

31 Dec 2000 | by RICHARD LORD

be trusted to deliver on their promises is going to be the central issue for the infomediaries, Cravens ...

FAVOURITES FOLDER: The web can both save time and waste time, but wasting time online can be great fun, says Richard Robinson, sales and marketing director of renren.com

31 Dec 2000 | by RICHARD ROBINSON

news from The Daily Show on Comedy Central and even videoconference with my parents in Boston so I ...

COVER STORY: Information services - Teletext's daily digital push - Teletext is being rebranded to emphasise its move to new digital platforms and is using a daily prize giveaway to build brand and audience awareness. Anna Clarke gets the low down

31 Dec 2000 | by ANNA CLARKE

mechanic with a single central theme,' says Swordfish's Watkins. 'A lot of the work has been ...

Report shows CRM influences buying

31 Dec 2000 | by LISA AUSTEN-JONES

Government is talking more about the need for collaborative action. They were saying in the 90s that we ...

P&I CHALLENGE MODULAR STANDS: Stands to sample - Sampling is becoming more sophisiticated and agencies are tapping into the exhibition marketing tool box to increase brands' on-site impact. Bhavna Mistry puts three modular suppliers to the test

31 Dec 2000 | by BHAVNA MISTRY

to further enhance the theme. The system's central area has two purposes. The counter unit can be used ...

NEWS ANALYSIS: AGENCY TRADE BODIES - Hooper cites merger conditions

31 Dec 2000 | by BHAVNA MISTRY

on behalf of its members with media bodies, government departments and unions. Now claims broader remit ...

ROUND TABLE - PRIZE PROMOTIONS: Living by the rules - Promoters are inclined to view prize promotion rules as irksome, but they are designed to help protect both consumer and promoter. Bhavna Mistry reports

31 Dec 2000 | by BHAVNA MISTRY

governs the basic acceptability of a particular promotion's mechanics - for example, ensuring ...

HSBC customers - 700,000 without really trying - You don't always have to be first to win. Banking juggernaut HSBC has sat back, taken its time, and then grabbed massive market share. Radha Chadha talks to Richard Kimber, the man who made it happen

31 Dec 2000 | by RADHA CHADHA

differences in languages, government regulations and even products and services. Markets like India ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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