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Riding the media roller coaster - Agencies

of the £20m Egg account, there were also significant wins, including the £160m centralized European media ... Planning and the £6m planning and buying business for the Government-backed scientific research brand ... division. Granada's chairman Charles Allen made one of the gaffes of 2001 when he wrote to the Government ...

Review of the year - Digital TV

, the closure of the platform became a real threat with Carlton and Granada blaming the Government, urging it to do more to promote digital TV and set an analogue switch-off date. The Government confirmed it would ... unwilling to pay to "Go Digital". That became the name of the Government's scheme piloted in August ...

New Channel 4 chief must go back to basics

network and looks set for Government approval. Improved relations with independent suppliers must also ...

Review of the year - TV

Charles Allen made one of the gaffes of 2001 when he wrote to the Government warning ITV faced disaster ...

Egypt to broadcast Hebrew TV to Israel

to improve its Arabic television offering. The Israeli government said in May that it plans to launch a 24 ...

NTL to chop 15 in move away from brand marketing

NTL is set to axe at least 15 jobs from its 50-strong central consumer marketing team as part ... . The troubled cable giant is preparing to strip down its central marketing team to a few directors ... number would be lost from the central team, with some marketing jobs from its regional business units ...

AGENCY 2001: TELEMARKETING AGENCY OF THE YEAR - MMGroup. MM Group is set to join the upper echelon of UK agencies as it sees fantastic returns on its £4m per year investments

for the government's Central Office of Information. One of its programmes is for the Benefits Agency Publicity ... acquired a number of clients, including TimeLife, ITV Digital, Capital One, and Floodline, a government ... , before uploading details to the central Kellogg database. "Kellogg is often voted the UK's most ...

Tories hit by exit of top fundraising marketer

The Conservative Party's top marketer, Jane Keene, has quit Central Office six months after the Tories' second landslide general election defeat. It is not known whether she had a job to go to. Keene, who as director of income generation and marketing was responsible for the development ...

Alcohol warnings slammed by ISBA

The Incorporated Society of British Advertisers (ISBA) has attacked government proposals ... plan for alcohol ads to carry warnings similar to those for tobacco was mooted by the government ... as a result of excessive drinking. Professor Donaldson said the government is planning talks ...

NEW MEDIA BRIEFS: QinetiQ picks Rufus Leonard as strategic digital agency

QinetiQ, the rebranded Defence Evaluation & Research Agency, which was formerly part of the government, has picked Rufus Leonard as its strategic digital agency after a five-way pitch. It has also selected Zinc to create its online marketing campaigns in the areas of aviation, transport, telecoms ...

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