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Dead bodies populate AutoTrader ads in stark drink-drive message

Ford Fiesta up against a lamppost with the words: "60,000 miles, central locking, new alloys, new radio ...

Initiative appoints Michielse as Netherlands chief executive

Michielse, formerly managing director of Initiative agency BrandConnection, takes up the post with immediate effect. He started his career as international media director for Initiative in 1996, responsible for developing business in Central and Eastern Europe and Asia. He was promoted to head ...

Conrad Black faces 95-year sentence as criminal charges mount up

and agreed to testify against his former colleagues. One of the central allegations against the defendants ...

Desperate Housewives is unlikely export to China

is seen as a major cultural departure for the Chinese government, which is known to shy away from allowing ...

This week: Marketing news from the national press

will be on the site of the former Allders Store, will be Primark's first Central London outlet and one of its biggest

Media News: Network Rail set for outdoor drive

Glasgow Central, Liverpool Lime Street, Waterloo and Victoria are to invest in Transvision screens, which show news and programmes as well as TV-style ads. In October, Maiden announced a pre-tax loss of £3.5m for the first half of the year, blaming a delay in the awarding of the Network Rail contract ...

Media Analysis: Free-to-air means C4 survival

. This will no doubt help his case when pleading with the government for additional funding to plug Channel 4's ...

IPA and AA lobby government over London Olympic Bill

LONDON - The IPA and the Advertising Association have separately written to the government voicing...in the bill. The IPA and AA have also questioned the government's strategy, suggesting the IOC has already ... . Hamish Pringle, director of the IPA, said: "The government's case, which rests solely on the need to have ...

MediaCom scoops £35m COI press buying account

LONDON - MediaCom has landed the Central Office of Information's £35m press buying account after a.... The government advertising body said it assessed agencies on negotiation strategy, experience and quality ... . The government communications organisation is also reviewing its strategic media planning roster. The incumbents ...

MediaCom retains £35m press business for COI

The brief - which is for all COI advertising across newspapers and magazines for Government campaigns - covers all buying, while planning will be done in partnership with the roster agencies ... Kevin West to head the account. For all briefs currently under review, the government body has said ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.