Dates
22 Dec 2005
Thistle Charing Cross, Central London Contact www.dma.org.uk IDM ANNUAL LUNCH 2006 Date 24 February 2006 Venue Venue Millennium Hotel, Central London Contact www.theidm.com MARKETING DIRECT CUSTOMER INSIGHT ...
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Editorial: Developing DM regions gather pace
22 Dec 2005 | by Noelle McElhatton, Editor, Marketing Direct
the UK and US as the central planets of the universe and the other regional markets mere satellites
Key Steps to DM: The art of database marriage
22 Dec 2005 | by Rob McLuhan
databases containing Nikon data from five different European countries into a central platform. This would ... department, he may decide he does not want to receive mail either. Without central control, that update may ... and lead to missed opportunities - Keeping a record of customers' purchasing habits on a central database ...
Critique: Direct Mail - Adam Haywood and Malcolm Caldwell, Joint creative directors, Hicklin Slade & Partners
22 Dec 2005
crafted, emotion-filled letter, the central message repeated three or four times, a picture of an affected ...
DMA Focus: Bulletin Board
22 Dec 2005
, but this could rise to six months' unpaid leave under the Government's Work and Families Bill presented ... the DMA meet Government plans and plant 10,000 trees by next spring. In partnership with the Woodland ... action organisations take that helps fulfil Government targets. JANUARY 17 WRITE COPY THAT STANDS OUT ...
Good & Bad
22 Dec 2005
-sorted mail would increase by more than 1 cent to 21.4 cents. INDIAN CALL CENTRES The Egyptian Government ...
DMA Focus: DMA View On ... New face of DMA campaign
22 Dec 2005
with the Government. Only last month a delegation from the DMA met with the communications director of the Home ...
Cover Story: International DM - The world is DM's oyster
22 Dec 2005 | by Melanie May
of the Electoral Roll is completely banned - except for government bodies. In 1997, it was also ruled that any ...
DoH funding crisis freezes binge-drinking drive
21 Dec 2005 | by David Tiltman
The government has shelved plans for a multimillion-pound advertising campaign to tackle binge...to the campaign and would conduct it when spending plans have been finalised. Government figures show the NHS ...
Puma links with Football League
21 Dec 2005
is the first time Puma has tied with a domestic football governing body. It is also the latest in a string ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
