27 Jun 2006
In a 1 million campaign, M C Saatchi has created two posters for TFL persuading Londoners to ride their bikes. The posters, which are a continuation of a long running campaign using the existing "you're better off by bike" line, are an attempt by the government office to reduce emissions and free up ...
22 Dec 2006
| by by Alex Donohue
LONDON - The government has agreed a below-inflation BBC TV licence fee increase, rising by 3...in the week, Jowell told the House of Commons that the government was putting aside around £600m, which ...
planned cuts by the government, which has indicated that it wants the corporation to reduce its annual costs by 3% a year, in line with other public sector bodies.
Should the government's proposed 3 ...
21 Dec 2006
| by by Alex Donohue
. If Ofcom cannot rethink its approach in the face of industry pressure, the government needs to step ...
21 Dec 2006
| by by Staff
for government departments and commercial concerns.
It also links with Mosaic Global to let marketers carry ...
20 Dec 2006
| by by Jennifer Whitehead
television set with 7m versus 6.4m."
The news comes as the government revealed that the cost of switching ...
fee.
The government has devised a scheme of financial support to ensure that no one gets left ...
20 Dec 2006
| by David Tiltman
the government decided not to impose criminal sanctions on advertisers who use 'pester power'.
20 Dec 2006
| by David Tiltman
OMD and Kitcatt Nohr Alexander Shaw took the media and direct prizes
respectively, while AKQA won the digital category. RKCR/Y&R won the Grand Prix at this year's IPA Effectiveness Awards for
its work for Marks & Spencer. The ads it has produced have been central
to the recovery of the retailer, whose UK ...
20 Dec 2006
and role as a healthy snack for
children. It will also flag up efforts by the government to persuade ...
20 Dec 2006
The government-funded body has appointed four agencies to the roster:
MRM Worldwide, Ogilvy Interactive, Tequila\London and WDMP. It is
believed that they will be asked to pitch for briefs on a project
basis. The appointments are part of a wider review of The Carbon Trust's £50m communications ...
20 Dec 2006
| by Craig Smith
's Heyday. The
250,000-circulation bi-monthly is the central pillar of the charity's
over-50s membership ...