12 Dec 2007
| by Ed Kemp
It is understood the work will span direct mail, leaflets and posters,
as well as promoting the product in the grocery multiples. The body, which is co-funded by British dairy farmers, the government ...
and a further
£5m from the government and private sector sources, launched a
refreshed milk identity ...
12 Dec 2007
| by Lucy Barrett, editor
of the government's increasing effort to curb
advertising of less healthy products, particularly to children ...
and the rest of
government must tread carefully, as several drinks firms say they have
already made great strides in their efforts to stop children being
targeted by their brands. If the government does ...
12 Dec 2007
| by Suzy Bashford
the bold step
of using people's stories of their experiences in the region as the
central campaign idea ...
12 Dec 2007
| by Claire Billings
The organisation, which is 60% owned by the government, has issued a
tender asking for agencies to submit proposals to work across all
aspects of its digital communications strategy. The brief is divided into three areas: design, usability and
accessibility, and digital marketing. The first covers ...
12 Dec 2007
, the real influence
to be encouraged flows from original sources such as government
ministers and academic ...
12 Dec 2007
| by Nicola Clark
working with the
government to advise the Cabinet Office on the future of media
communications ...
12 Dec 2007
away. As the government drives awareness for diets to consist of no more
than 6g of salt a day, many ...
11 Dec 2007
| by Nikki Sandison
Mexsom, director of central fundraising and marketing at the ABF, said: The advert has been our most ...
11 Dec 2007
| by Isabella Piasecka
LONDON - The Institute of Practitioners in Advertising (IPA) is urging the Government to exempt...advertising. At the beginning of next year, the Government will publish a set of proposals aimed at raising the performance of the sector. In its 30-page submission to the review, the IPA advised the Government to offset ...
, also wants the Govern-ment to promote the UK as a centre of advertising excellence, in the same way ...
11 Dec 2007
| by Ed Kemp
It is understood the work will span direct mail, leaflets and posters, as well as promoting the product in the grocery multiples. The body, which is co-funded by British dairy farmers, the government ...
and a further 5m from the government and private sector sources, launched a refreshed milk identity ...