04 Dec 2007
| by Jane Simms
, an adviser on nation branding to various governments, says that although opinion formers recognise the rise ...
27 Nov 2007
| by Nick Johnson
Sponsorship MasterCard v FIFA The case In a colourful case that did nothing to boost FIFA s reputation, MasterCard challenged the football governing body s entry into a sponsorship agreement with Visa. Under the terms of the 2002 sponsorship deal between FIFA and MasterCard, the latter claimed it had a ...
27 Nov 2007
| by Ed Kemp
The agency has been briefed to create a series of campaigns, spanning both online and offline, but it does not affect Land Rover s relationship with direct shop Wunderman. Work will include direct and email activity and point-of-sale material. The promotional work will be created centrally ...
19 Nov 2007
| by Alex Donohue
Communique 360 has been made a strategic partner for Network Rail to increase awareness of retail services across its 17 UK stations, which include London Paddington, Birmingham New Street, Manchester Piccadilly, Glasgow Central and Liverpool Lime Street. Network Rail said the campaign, which breaks today ...
31 Oct 2007
| by Nikki Sandison
The social networking site already has more than 100,000 members in its English-language service for the Chinese market, along with alumni groups for universities including Peking and Fudan. Facebook.cn has been registered by the US-based company, according to search results on government-backed China ...
31 Oct 2007
| by Nikki Sandison
and government campaign Act on CO2 are also involved with the project. The site includes constantly updated ...
26 Oct 2007
Brockovich, who inspired an Oscar-winning movie, which starred Julia
Roberts, was angered by an ad for the appliance retailer Bond & Bond,
which said: "Government says fridges are better younger. Just like
women, really." She is currently fronting ads for Noel Leeming, the country's largest
electronics retailer ...
25 Oct 2007
| by Matthew Warren
the government’s plan to vaccinate teenage girls against cervical cancer....earlier in the year and has been working with the department for several months. The government announced ...
22 Oct 2007
| by Nikki Sandison
services will be offered by npower hometeam, including boiler and central heating installation, on-demand service and repair, and boiler and central heating cover. ...
25 Sep 2007
| by Robert McLuhan
that waste is a perfect excuse for government legislation. Read s own research through YouGov shows that 72 ...