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BORDER LINES: BRUSSELS - Publicis to promote euro currency

The European Central Bank has hired global communications agency Publicis to launch the single...The European Central Bank has hired global communications agency Publicis to launch the single currency s notes and coins for the first wave of countries using the euro at the start of 2002. The Paris agency will spearhead a pounds 50 million campaign using PR, on-line marketing, and advertising ...

Advertising body seeks agency for public affairs

support and advice for UK government relations work, subject to approval by its 28 members ... the Government that the remit for its proposed Food Standards Agency will not extend to food advertising. Sara Price, head of public affairs at the Advertising Association, said: The Government is putting ...

NEWS: STOP PRESS

on the implications of a future Labour government. BNW won the account following a review of public affairs in April ...

NEWS: STOP PRESS

appointed Burson-Marsteller to handle government relations in the agency s second win in the space of a ...

NEWS: STOP PRESS

appointed Burson-Marsteller to handle government relations in the agency s second win in the space of a ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.