to remove filtersBMW replaces Land Rover as RFU vehicle sponsor
12 Apr 2012 | by John Reynolds
and for supporting the development of athletes." The deal with Land Rover and the governing body of the sport ...
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The Scottish Government 'gary numan' by Newhaven
29 Jul 2009
for The Scottish Government by Newhaven creative agency.
ISBA Conference: President spotlights online behavioural ads debate
21 Mar 2012 | by Daniel Farey-Jones
, while observing that "in general" the pressure on the government to increase new legislation regarding marketing was on the decrease. He praised the current Government for being "much more interested ...
BMW unveils plans for floating Olympic showroom
13 Feb 2012 | by John Reynolds
-of-the-art, floating showroom, as a central plank of its sponsorship of this year's Olympics.
Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane
10 Feb 2012 | by Alex Brownsell
the change in leadership will not hinder Audi's progress, citing the central role played by marketing ... , 'Vorsprung durch Technik', which Chambers believes must, if anything, become even more central to its ...
RFU adopts player focus to tackle media setbacks
17 Jan 2012 | by John Reynolds
The Rugby Football Union (RFU), the governing body of the sport in England, is overhauling its
Who owns your Twitter followers?
13 Jan 2012 | by Rachel Barnes
topics, Twitter is now central to many businesses' communications plans [Read Intel Q A, below ...
The Annual 2011: Top 10 radio ads
20 Dec 2011 | by Staff
Facilities house: Grand Central Sound engineer: Ben Peeves Script We open with a beautiful, classical ... Agency producer: Laura Burridge Facilities house: Grand Central Studios Sound engineer: Gary ...
BMW prepares global campaign for high-end 6 Series Gran Coupé
15 Dec 2011 | by Alex Brownsell
The London 2012 Games sponsor has unveiled plans to launch a global ad campaign in the second quarter of 2012, showcasing the vehicle s "trendsetting design" and "exclusive elegance". TV and print ads will feature a total eclipse of the sun as a central theme, to emphasis the "breath ...
As UK clients slash budgets, agencies look East
06 Oct 2011 | by John Tylee
. The agencies' growing presence coincides with the Chinese government's eagerness to see the country's brands ... , rigid and risk-averse structure that extends from government into company management. "Nobody wants ... of understanding with the government-controlled China Advertising Association at the misleadingly named China ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
