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Environmental Defence 'try to look pretty without poisoning yourself' by Open, Toronto

The campaign, by Open in Toronto, urges the Canadian government to ban the use of harmful ingredients in cosmetics. ...

Department for Communities and Local Government 'fire kills' by RKCR/Y&R

The Government is encouraging people to test their smoke alarms when they reset their clocks next...Rainey Kelly Campbell Roalfe/Y R's campaign for the Department for Communities and Local Government comprises print work, radio ads, a social media campaign and film of a real clock melting in a simulated house fire, to be distributed online. Text around the melting clock in the film reads: "British ...

Green Party 'no joke' by glue Isobar

will fight to limit the damage of the cuts faced by local government and to vote for a party of genuine ...

Frank 'pablo's journey' by Mother London

The Facebook profile will continue the theme of the campaign with films of Pablo interviewing various parties connected with the cocaine trade - the first with a nightclub bouncer. The work aims to reinforce the campaign s central message that there is a darker side to coke. Pablo's profile can be found ...

Liberty 'where do they go?' by Will MacNeil

to highlight how the government's actions can jeopardise the privacy of people's personal data....The film, which is being used by leading campaigning group Liberty, aims to increase opposition to the government s identity cards proposal as well as generate awareness of how our personal data is being treated. The ad opens with sheets of paper filled with personal information flying out of an office window ...

Social brands: Betfair turns to comedy writers for social media

Speaking at the Social Brands Conference in London today, Ben Carter, head of central online marketing at Betfair, revealed the brand turned to a team of comedy writers to gain traction on its Betfair Poker Twitter feed. "It is something of a social experiment," he explained, pointing to the fact ...

SHIFT: What marketers need to know about Facebook Timeline

subtle: a slight shift of an ad placement or a modification to the rules governing the way companies can ...

Sir Stuart Rose: I'm going mobile

, and make it profitable. What do you think of the government's attempts to re-establish the nation ...

Review of the Year: Top 10 marketing moments of 2011

on the 65-year-old Central Office of Information (COI) this year when Francis Maude, the minister for the Cabinet Office, approved a plan to close the organisation as part of a drive to cut government ... as the executive director of government communications. Grey's remit is to manage the redundancy process ...

Number 10 digital guru Nick Jones to chair judging at Revolution Awards

to government guidance and standards on social media and digital engagement. Jones joins a growing panel ...

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