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AA argues against alcohol ad ban

The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people. Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...

Government warned on reliance on food industry in obesity fight

The Government must not rely on food industry partnerships to fight obesity, say comms...-obesity campaign , the PRWeek podcast looked at the Government s PR efforts to encourage healthy eating. Mike ... levels. Most of the Colleges criticism of the Government s efforts to fight obesity focused on its ... were needed and that the Government must not rely on its food industry links. If the Government ...

Mars kicks off its Euro 2012 ad campaign

of the Football Association (FA), the sport's governing body, having signed a five-year deal in 2009. Follow ...

Whitehouse Consultancy appointed to fight VAT on sports drinks

Under surprise proposals announced in the Budget, some sports drinks that had previously been zero-rated for VAT will be subject to 20 per cent tax from 1 October. The Government has also revealed ... time when the Government is preparing for the Olympics and attempting to tackle the increasing problem ...

Warburtons calls in Cohn & Wolfe to challenge health concerns over bread

and lifestyle and changing consumer eating and we want them to engage with stakeholders, NGOs and the Government ... . Last year Warburtons started exporting to international markets, with a focus on central and Western ...

Hit or miss? Tesco offers permanent job paying only Jobseeker's Allowance

Tesco came under fire over its participation in government unemployment schemes when it posted a

Danny Rogers: Alcohol issues need more than good comms

government's liberalisation of licensing laws might have fuelled the problem. He drew the interesting ... . But then any government attempting to cut alcohol consumption has always faced an uphill struggle. On the one ... nation we may be already drinking too much. This Government, despite being short on promotional funds ...

On The Agenda: PM calls for action on alcohol abuse

About the strategy The Government is to publish its alcohol strategy for England later this year. It is expected to include a ban on the sale of alcohol at below cost price, less than the tax paid on it, which is scheduled to be introduced in England and Wales from 6 April. The case ...

Campaigns: Food & Drink - N-ice way to promote frozen foods

The campaign had significant influence on the Government to change the Healthy Start regulations, which have ...

Sue Garrard: From pensions to Pot Noodles

in government in five years ...' She left the Department for Work and Pensions in January last year to join ... , to leave government comms during the past year. Is there not a sense that the old guard of Labour ... of government had nothing to do with my move.' She worked under five different secretaries of state ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.