Power 100: 100 to 50
17 May 2011 | by Nicola Clark
for the Match brand and her understanding of what makes its members tick. By making marketing central to Match ...
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The BR 200 May 2011: The web's most influential bloggers (101-150)
18 May 2011 | by Staff
149 Bob Willott on the bottom line 1815 150 Comment Central 1815 ...
Editor's comment: A silver lining amid the gloom
15 Mar 2011 | by Noelle McElhatton
don't yet know what effect the government's spending cuts will have on consumer confidence, nor what ...
Top 100 advertisers defy expectations to boost marketing investment
15 Mar 2011 | by Nicola Clark
. The government's commitment to slashing public-sector spending was reflected in the 50% year-on-year decline ...
Biggest Brands: Top 100 advertisers 2011
15 Mar 2011 | by Adam Woods
with the government's austerity drive will equate to a nosedive in adspend. The fact that such a situation doesn ...
Lynx recruits Kelly Brook for Excite digital campaign
23 Feb 2011 | by Mark Banham
including Pepsi Max, Sony and government information service DirectGov. Lynx debuted its advertising ...
Editor's Comment: Kids' health needs NPD agenda
23 Feb 2011 | by Noelle McElhatton
Right now, innovation is a particularly relevant watchword for the makers of food and drink products aimed at children. One imagines that with the change of government, with 'big nanny' replaced by Big Society, these companies could breath easier. Fat chance. The snack industry is back ...
Gillette names Jennifer Lopez as global ambassador
07 Feb 2011 | by Loulla-Mae Eleftheriou-Smith
-store activity. A dedicated section of the Gillette Venus site, called Goddess Central, asks women to share ...
The Year Ahead
11 Jan 2011 | by Nicola Clark
year for marketers, with government budget cuts biting hard. It's likely that clients will once again ...
Retailers absorb VAT hike for a limited time
04 Jan 2011 | by Ed Owen
accepted the VAT rise was "necessary" to reduce the government s deficit. Helen Dickinson and Tim ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
