to remove filtersUnilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
10 May 2012 | by Rachel Barnes
, followed by phone calls with US government representatives to talk about the upcoming G8 summit, before ...
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Häagen-Dazs 'it's girls' time' by Saatchi & Saatchi
20 Jul 2011
Saatchi Saatchi has worked with the event manager Woof, the design shop Hothouse and the PR company Beige to create a space where women can enjoy the ultimate girls night in. Located in a secret central London location, the pop-up boudoir treats guests to experiences including pamper sessions ...
Whitehouse Consultancy appointed to fight VAT on sports drinks
10 Apr 2012 | by Matt Cartmell
Under surprise proposals announced in the Budget, some sports drinks that had previously been zero-rated for VAT will be subject to 20 per cent tax from 1 October. The Government has also revealed ... time when the Government is preparing for the Olympics and attempting to tackle the increasing problem ...
Bollywood makes way for the reality of modern India
29 Mar 2012
with a modern twist. The Casting Casting was central to the idea; we wanted to align the brand ... -production: Ben Leeves, Grand Central ...
Warburtons calls in Cohn & Wolfe to challenge health concerns over bread
01 Mar 2012 | by John Owens
and lifestyle and changing consumer eating and we want them to engage with stakeholders, NGOs and the Government ... . Last year Warburtons started exporting to international markets, with a focus on central and Western ...
Weetabix picks 101 for Ready Brek campaign
16 Feb 2012 | by Anne Cassidy
school day. The Ready Brek glow was part of the memorable "central heating for kids" work that ran ...
Trading places: this week's people moves
27 Jan 2012 | by Daniel Farey-Jones
. ( Marketing ) Jenny Grey , the acting executive director for government communications, has been ...
FSA selects Dare to tackle food safety
03 Nov 2011 | by Anne Cassidy
The Food Standards Agency, the government department responsible for protecting public health
Private Hear ads for review October 2011
13 Oct 2011 | by Suzanne Bidlake
: Laura Cooper Studio: Grand Central Engineer: Ben Leeves Voices: Sean Bean, England rugby team Campaign ... it s not luck Agency: VCCP Writer: John McLaughlin Producer: Catherine Powell Studio: Grand Central Engineer ...
As UK clients slash budgets, agencies look East
06 Oct 2011 | by John Tylee
. The agencies' growing presence coincides with the Chinese government's eagerness to see the country's brands ... , rigid and risk-averse structure that extends from government into company management. "Nobody wants ... of understanding with the government-controlled China Advertising Association at the misleadingly named China ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
