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Häagen-Dazs 'it's girls' time' by Saatchi & Saatchi

20 Jul 2011

Saatchi Saatchi has worked with the event manager Woof, the design shop Hothouse and the PR company Beige to create a space where women can enjoy the ultimate girls night in. Located in a secret central London location, the pop-up boudoir treats guests to experiences including pamper sessions ...

Starbucks 'snowflake' by BBDO New York

22 Nov 2010

Starbucks used the magic of snowflake kites to bring you the first snowfall of the season. The TV spot is running on US cable networks such as MTV, TBS and Comedy Central. ...

Waitrose 'home' by Miles Calcraft Briginshaw Duffy

11 Nov 2009

Home is the central theme to Waitrose s marketing strategy this Christmas, at a time where food plays a pivotal role in bringing people together. The visuals are an edited version of last year's Waitrose Christmas ad. ...

Marmite 'horrid henry' by Iris London

10 Sep 2009

, to promote the Reading for Life government initiative.

Drinkaware 'drink smarter' by AMV BBDO

01 Sep 2009

, in partnership with the Government, today unveils the first stage in a £100m campaign.

CREATIVE STRATEGY: Snickers scores with a sweet insight

09 Feb 2012 | by Simon S Kershaw

. Not the most original scenario, but it doesn t matter because of what follows. Our central character is Joan ...

Jennifer Saunders fronts 'Choccy Philly? Don't Be Silly' campaign

08 Feb 2012 | by John Reynolds

the central part of an overall 3.2m campaign, which also runs across digital, PR and in-store activity ...

Subway's UK marketing chief on putting health and value at the heart of the brand

27 Jan 2012 | by Gemma Charles

central marketing pot, so franchisees have a keen interest in how their hard-earned takings are being ...

Trading places: this week's people moves

27 Jan 2012 | by Daniel Farey-Jones

. ( Marketing ) Jenny Grey , the acting executive director for government communications, has been ...

Helen Edwards: Marketers beware the pursuit of happiness

25 Jan 2012 | by Helen Edwards, PPA, Business columnist of the year

the UK's reported overall happiness. What is to be gained? Even if a government could contrive to achieve ...

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