Mason holds on to marketing reins at Game amid restructure
04 May 2012 | by Matthew Chapman
." Divisional general manager Dave Howard will take responsibility for the field and central operations team ...
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Everything Everywhere and Stagecoach trial mobile contactless fares
25 May 2012 | by Sarah Shearman
and rail services in 2013. The trial supports the Government's vision to deliver the technology required ...
Sainsbury's enters music download market
03 May 2012 | by Matthew Chapman
Selby, music manager at Sainsbury's, said: "Downloading made easy is central to our music offering ...
Europe's 'chilling' data reforms will deter a UK Facebook or Twitter
02 May 2012 | by Sarah Shearman
, to government and the public sector, and to the UK economy as a whole, " they write. They argue ... use of data can bring significant benefits to consumers, to business, to government and the public ...
Sports organisations must prepare for post-Olympic sponsorship, says LTA boss
28 Apr 2012 | by Kate Lloyd
Lawrence Robertson, head of commercial at the LTA, has responsibility for acquiring and retaining sponsors for the LTA, the governing body for British tennis. Robertson has expressed his concern in light of concern expressed in some quarters that once the London 2012 Olympics are over, brands could ...
Brand Health Check: Instagram
25 Apr 2012 | by Kim Benjamin
valuable new users or make a defensive play. But mobile photosharing is central to Facebook's next ...
Google hires first head of marketing for Google+ in EMEA
23 Apr 2012 | by Sarah Shearman
next Monday (30 April) and will be based in Google's Central St Giles office in London. Google has ...
Sony Europe's sales and marketing roles to bear brunt of 1,000 job cuts
20 Apr 2012 | by Matthew Chapman
, Iberia (Spain and Portugal), Central and Southern Europe, Turkey, Switzerland and Austria, Benelux (Belgium, Netherlands and Luxembourg) and the Nordics. The regional, central and category units ...
BMW replaces Land Rover as RFU vehicle sponsor
12 Apr 2012 | by John Reynolds
and for supporting the development of athletes." The deal with Land Rover and the governing body of the sport ...
John Smith's creates responsible drinking campaign around Grand National
11 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
products, stating that the campaign messaging is not due to any Government requirements. The brewer said ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
