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Alex Aiken: public fed-up of rows between central and local government

opportunities for local and central government communicators....the Department for Communities and Local Government (DCLG) and councils. It appears that the public are simply ... in national government. There is a fine line for communicators to judge between leading and defending their communities in hard times and simply attacking the government. Highlighting your plan to deal with fewer ...

Yana De Silva: Four issues a year is laughable

broom to central government....is raising public opinion and that in turn attracts the attention of central government as the almighty tax ... government s agreement, Our Programme for Government surprised some with what can only be classed as an attack on local government publications. It certainly seemed as though newspaper moguls might well have ...

COI cuts headcount by 40% in the wake of public sector cuts

The central government freeze on non-essential advertising and marketing spend has resulted...The Cabinet Office this morning announced that Government spend on advertising and marketing ... . Chief executive, Mark Lund said: COI has always adapted to meet the requirements of government and the changing media landscape. A leaner COI is in line with new government priorities. Our future ...

Central Office of Information turns spotlight on evaluation

The Central Office of Information (COI) is calling on the industry to help it develop better...The COI wants to ensure that the Government justifies the expense of behaviour-change campaigns ... , the Association for the Measurement and Evaluation of Communication, the wider PR industry and government ... good thing.' Meanwhile, the COI is driving forward a programme to assess whether government websites ...

Central Office of Information presents five-step process for behaviour change

The Central Office of Information (COI) has drawn up a five-step process for behaviour change..., finally ending up at developing a communications model . Permanent secretary for government communication Matt Tee said: It s important that government communicators have a deeper understanding ...

Central Office of Information recruits Nixon McInnes for social media brief

The Central Office of Information (COI) has appointed Nixon McInnes to devise and implement a...- no matter how "normal" or lofty their professional journey has been. To see a big government department like ...

Alex Aiken: It is time to make digital communications central to campaign objectives

local government PR has focused on using big broadcast tools - newspapers, press releases ... in government and political parties. PR managers need to remind their leadership of this risk. There also needs ... to make digital communications central to campaign objectives. This means recognising that the website ...

Central Office of Information reveals £19.5m spent on PR in 2009/10

The Government spent £19.5m on PR through the COI during 2009/10, down from £23.1m in the previous...The figures, revealed today in the COI s annual report, also show that news accounted for 22.8m, up from the previous year s spend of 17.8m. These are included in an overall Government spend ... government departments and public sector bodies that used the COI s services during 2009/10. ...

Department for Children, Schools and Families to streamline government comms

agencies that will serve all government departments, for comms work not handled through the Central Office

Cadbury workers to lobby Government over job security ahead of Kraft takeover

Cadbury workers are to gather in central London today to lobby ministers and MPs to ensure pledges...place. Unite, the union, is pushing the Government for urgent assistance in pinning Kraft down ... that it is in the interest of the Cadbury workforce either,' said Dromey. Government must secure meaningful pledges from ... attention by doing it today. It may put some pressure on the Government and Kraft to do the right thing ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.