Coke's central focus
20 Apr 2010 | by Joe Thomas
between the central marketing team, regional teams and then the creative excellence team, which fits ...
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Facebook to be central to Fairtrade Fortnight
24 Jan 2011 | by John Reynolds
-store activities and events. The brands will disclose their individual activities in the coming weeks. Central ...
People moves: Brand Central Limited
11 May 2005
Ian Hills is joining Brand Central Limited as its first head of marketing to manage the promotion
Findus sets up central team
08 Jun 2010 | by staff
Findus Group, which owns the Young's Seafood and Findus frozen-food brands, is establishing a centralised marketing unit in London as it gears up for a major UK push.
Tesco swift to fall in with government plans on alcohol pricing
21 May 2010 | by Joe Thomas
LONDON - Tesco has come out in favour of the coalition government's plans to introduce minimum...executive of Britain's largest supermarket, said: "We welcome the new Government's commitment to act on below-cost selling of alcohol and today I pledge that we will support Government-led action to make ... added: "The reason action must be government-led is not because Tesco or other retailers are unwilling ...
Trebor rolls out first central brand message
01 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
Trebor, the Kraft-owned mint brand, is rolling out a central brand message across its entire...wearing a white suit and swimming goggles while standing in a fountain. The ad ends with the central ...
Old Jamaica Ginger Beer in Comedy Central sponsorship
07 Jun 2011 | by Sarah Shearman
campaign, which includes a bespoke sponsorship deal with TV channel Comedy Central.
News brief: Premier Foods hires Central Focus
02 Feb 2005
Premier Foods has hired independent media planning agency Central Focus to work alongside incumbent
NEWS BRIEF: Heinz creates central database resource
15 May 2003
Heinz is creating a central database resource for all its Heinz brands, and plans to encourage
VIDEO: New-look Starbucks opens its doors in central London
10 Nov 2009 | by Susan Billinge
LONDON - Starbucks has opened the first store to depart from its established interior design, toning down references to the brand and introducing more upmarket materials such as Italian leather.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
