IPC s central sales unit has won its first business with a pounds 1 million deal through MindShare...IPC s central sales unit has won its first business with a pounds 1 million deal through ... , joins as account manager for pharmaceuticals. Another addition to central sales is Paul Parrish ... director. He is recruiting a sales team that will eventually separate from the central unit ...
LONDON - The Government is to consider statutory controls over alcohol advertising as part of a new..., the Department of Health said the Government was not looking at the voluntary code for alcohol ads because it had ... . While the number of teenage drinkers has dropped slightly, according to government statistics, those who ...
government study found that it does result in more drinking.
LONDON - The government is retreating from its threat to impose a ban on junk-food commercials....and drink companies have offered to back the Government's "healthy lifestyle" drive by including its ... involve not just money and resources, but also making packaging a medium to deliver government health messages," he said. The industry has told the government that adspend on food, fast food and soft drinks ...
LONDON - The Government is to tighten the rules on car ads to ensure that posters include green...). The Government's crackdown follows a threat by the Alliance Against Urban 4x4s to take legal action over the way ...
The Government is set to allow Britain s pharmaceutical companies to advertise more...The Government is set to allow Britain s pharmaceutical companies to advertise more of their products in a move that could herald an American-style explosion of drugs advertising. Although ... , which it also sees as part of the Government s efforts to cut unnecessary red tape ...
The Government is expected to shelve plans for a new campaign to promote the MMR vaccine. Although BMP DDB is developing a new push amid concern about the low take-up, the Department of Health is worried that the move might backfire. Instead, it will target parents through GPs and with reassuring ...
The Government is risking a public backlash as it prepares to launch an ad campaign to promote the MMR vaccine despite growing concerns about its safety. The Department of Health has reappointed BMP DDB to handle the campaign, which is expected to break in two weeks. - Marketing. ...
The Government has rejected MPs demands for a new law to curb ads for cosmetic surgery despite...The Government has rejected MPs demands for a new law to curb ads for cosmetic surgery despite ... . The Government dismissed the MPs view that the director-general of fair trading s powers to control ... . The Government conceded normal advertising controls might not be enough to ensure information to patients ...
, particularly when those for print are based on government reports. Despite a relaxation of the rules ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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