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A proposal to limit tax relief on donations has met with much bleating, but charities that play...One of the cleverest fundraising ideas devised by the charity sector was the Christmas goat ... truths about charities and charitable giving. First, successful charities are at heart businesses ... , charitable giving is a consumption choice. The person sitting with the charity Christmas catalogue in front ...
LONDON - Charities are increasingly suffering as a result of the economic downturn....More than half of charities (52%) were feeling the effects of the recession in February, according to the Charities Commission's latest survey. This compares with 38% when the survey was carried out in September. About a third of charities admitted they were suffering a decline in income as a result of the financial ...
LONDON - Some charities are commanding more loyalty than others in the economic downturn....development organisations are least likely to desert the charities they support - 83% of their supporters said they would not change the charity they donate to. Third world charities, wildlife, Christian and blind ... . However, other charities are losing out. Elderly and deaf charities are most likely to lose donors ...
LONDON - Charities must customise their communications if they want to increase loyalty among...Those organisations that personalise in some way their newsletters, emails and calls to donors will see significantly lower drop-out rates and cancellations than charities that do not, according to in ... Regulatory Association. The research also showed that charities that communicate with their donors between ...
Brands securing tie-ups with charities are tending to reduce their focus on a financial angle...between brands and charities is changing. The days of a brand donating a slew of money to a charity ... . Today, the relationship between a brand and charity is likely to be multi-faceted, strategic and often ... at Teenage Cancer Trust says, "Companies have got a lot more strict about (charity) funding because of cuts ...
Amnesty, Save the Children, Oxfam and ActionAid are among the charities to have teamed up to launch...the event. 'Each of these charities has celebrated IWD in the past in its own way,' said the spokeswoman ... .' The other charities involved in the coalition are Women's Aid, Women for Women, Funny Women, Fawcett Society and the White Ribbon Alliance. IN MY VIEW - EXPERT COMMENT Andrew Nebel: Owner of charity consultancy ...
LONDON - The Charities Aid Foundation (CAF) has overhauled the identity of its payroll fundraising...and brochures. The charity also plans to run a direct campaign in May. In 2006-07, the scheme raised 83m ...
LONDON - A growing number of charities believe economic conditions in the UK will improve over...with the previous quarter (January to March 2009). Almost half of charity heads planned to boost their services ...
LONDON - A trio of charities is seeking to appoint an ad agency to run a campaign in support
LONDON - Cancer Research UK and Save the Children top a study of UK charities' homepages...of the UK's leading 15 charities and assessed them against 26 criteria, awarding each a score out of 100. It concluded that while the homepages of UK charity websites are following digital marketing best practice ... visitors. Charities are also failing to put their website at the heart of a wider digital marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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