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Paper Round (3 August) - Which brands are advertising in the national press?

Charity appeals sweep the nationals as the aftermath of the floods in Pakistan threaten millions

Paper Round (9 August) - Which clients are advertising in the national press?

Charity, glasses, supermarket and holiday promotions dominate the national press today...The Guardian includes an 84-page football pullout, while The Sun offers its readers football tickets for 9.50. As the crisis in Pakistan worsens, the national press devotes editorial space to increasing awareness and support, alongside ongoing calls for donations from member charities ...

Miss England to front Vauxhall's Help for Heroes campaign

LONDON - Vauxhall is putting its brand behind Help for Heroes, the armed forces charity, in a two...Vauxhall has pledged to raise money for the charity and has signed-up serving soldier and current Miss England Katrina Hodge to front its efforts. The car manufacturer has planned a series of events called Vauxhall VXR Power Events that will include "high-adrenaline" activities such as karting ...

Jaguar ties with NSPCC for competition to give away new Jaguar XJ

LONDON - Jaguar has teamed up with the NSPCC to raise £1m for the charity's Child's Voice Appeal..... As part of its Child's Voice appeal, the charity intends to raise 50m to boost the service, enabling ...

Motability appoints BEC London for targeted campaign

LONDON - Government charity Motability has hired BEC London to create direct marketing campaigns

Carplus launches integrated campaign for car clubs

LONDON - Carplus, the national charity advocating pay-as-you-go car schemes, is to launch

Land Rover 'soundwave' by Rainey Kelly Campbell Roalfe/Y&R

's association with musical therapy charity Nordoff Robbins....The ad has been launched to highlight the charity s 02 Silver Clef Awards. Nordoff Robins specialises in transforming the lives of children and adults constrained by illness, disability, trauma or isolation through the power of music. ...

McLaren boss queries Honda's 'green' F1 line

to environmental charities in exchange for branding space within the image of the earth on the car livery. When ...

Mazda to sponsor Blenheim triathlon

event is aiming to raise more than 500,000 for charities. Mark Cameron, marketing director Mazda UK ...

Unopened direct mail rates fall in 2008

.5%, behind charities and mail-order companies. While the past 12 months have become tougher for finance ... order has cut its unopened rate from 30% to 24%; that for charities fell from 34% to 22%. Other sectors ... unopened (%) 1 Finance 36.24 16.83 34.68 2 Charities 23.23 22.14 57.02 3 Mail order 20 ...

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