20 Dec 2001
Save the Rhino International is launching an ad campaign targeting
participants in the London and New York marathons, and encouraging them
to raise money for the charity. The poster and direct mail push, through
23red, will appear in gyms around the UK, as well as being sent to SRI
supporters.
...
20 Dec 2001
| by Jennifer Whitehead,
LONDON - A new poster campaign for the Against Breast Cancer charity has launched today, showing a....
The idea for the campaign was to move away from the celebrity-led trend for charity advertising. It aims ...
by Nadine Akle.
The charity Against Breast Cancer works solely on breast cancer research ...
17 Dec 2001
by storm.
Simultaneously involving and provoking, it served the VSO charity
well.
Agency ...
17 Dec 2001
tie day" event, the charity Beating
Bowel Cancer covered the genitalia of the Cerne Giant, a 180ft ...
14 Dec 2001
CANCER SUPPORT: Sargent, the charity that provides support to
children with cancer and their families, has named John Trampleasure as
its marketing and comms director. He was previously development director
at lobbying charity Forum for the Future.
...
14 Dec 2001
BARNARDO'S: Retailer Argos has named Barnardo's as its partner
charity for 2002. The deal includes joint promotion of a year-long
campaign called Brighter Future For Kids, which aims to raise 400,000 for the charity's children projects. Argos has already donated
100,000 to the campaign.
...
14 Dec 2001
| by JENNY WATTS
The Observer has agreed to donate 3,000 to Great Ormond
Street Children's Hospital following a dispute with Fallon over the use
of one of the agency's pitch ideas in its advertising.
The agency had presented a number of ideas to Marc Sands, the marketing
director of the Guardian Newspaper...
14 Dec 2001
CHARITY: Guide Dogs for the Blind has launched a campaign to warn
of the effects of New Year revelry on working dogs. An increased use of
fireworks at events is the main concern. The national and regional media
relations campaign includes localised case studies. This is the
follow-up to a similar ...
14 Dec 2001
| by JEREMY WHITE
and stillbirth charity, on Boxing
Day to coincide with its relaunch as The Baby Charity.
MindShare has ...
continue the baby zebra theme with an ad that asks
people to donate money to the charity by informing ...
of the
victims."
Jane Brewin, the chief executive of Tommy's, added: "So many charities
compete for so ...
14 Dec 2001
Details have emerged of the newly created communications function
at Cancer Research UK - the country's largest fundraising charity.
The charity - launched this week through the merger ...
.'
The two charities had been in talks since the summer over the merger,
which was seen as essential ...