THE BOOK OF LISTS: The 10 best print launches
19 Dec 2003
on behalf of the charity Fathers Direct, Dad is distributed via ante-natal waiting rooms but also flirts ...
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THE BOOK OF LISTS: The 10 most complained about ads
19 Dec 2003
charities were among the 318 complainers about the spot for H Bauer's Take a Break showing a meals ...
Macmillan Cancer Relief hires direct marketing chief
18 Dec 2003 | by Alexandra Jardine,
LONDON - Macmillan Cancer Relief, the UK's biggest cancer care charity and one of the top...Avery replaces Ian Welch, who has left to join customer relations consultancy Jaywing. She has more than eight years of direct marketing experience in the charity sector, including posts ... at The Children's Society, where she was responsible for generating a £2.5m net income for the charity. Avery ...
DIRECT BRIEF: NSPCC ad named best charity ad of the year
18 Dec 2003
The NSPCC's hard-hitting 'Cartoon Boy' brand response ad has been named the world's best charity ad
DIRECT BRIEF: Breakthrough Breast Cancer claims title of leading breast cancer charity
18 Dec 2003
Breakthrough Breast Cancer has laid claim to the title of the UK's leading breast cancer charity
DIRECT: Macmillan Cancer Relief appoints chief
18 Dec 2003 | by Alexandra Jardine
Macmillan Cancer Relief, the UK's biggest cancer care charity and one of the top-spending charities...Avery replaces Ian Welch, who has left to join customer relations consultancy Jaywing. She has more than eight years of direct marketing experience in the charity sector, including posts ... at The Children's Society, where she was responsible for generating a 2.5m net income for the charity. Avery ...
DIRECT: Depaul Trust nets DMA's Grand Prix for DRTV activity
18 Dec 2003
A DRTV ad for youth charity Depaul Trust, which let viewers make choices for a homeless person
STOP PRESS: Samaritans to launch multimedia marketing campaign
18 Dec 2003
can all be Samaritans'. The campaign is by Social Republic, the charity arm of Agency Republic.
CAREERS: Movers - VSO
18 Dec 2003
Susan Harvey has been recruited as head of international media at charity VSO. She recently left
BRAND HEALTH CHECK: Barnardo's - Have Barnardo's shock ads alienated donors?
18 Dec 2003 | by Sam Solley
the children's charity's latest campaign, describing it as "shocking, offensive and unduly distressing ... past. It last ran homes for orphans more than 30 years ago. The charity has pushed the boundaries ... drugs and committing suicide received complaints, it also reaped rewards. Charities have to get ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
