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ITV ends BBH relationship as it takes ad account in-house

on advertising to support ITV initiatives such as its "Text Santa" charity campaign. An ITV spokeswoman said ...

Save the Children show raises £2.1m

Justin Forsyth, chief executive of the global charity, said: "'Born to Shine' has been a huge success and has played a vital part in Save the Children s ongoing campaign, 'No Child Born To Die ... for the charity since winning its 4m ad account in April last year. The fundraising campaign was supported ...

Media Lifeline: Big Brother

emerges as the first winner in front of ten million viewers. Now nearly famous, he releases a charity ... , which she assures us will be given to her "favourite charity". ...

ITV unveils charity ad-inspired show

number of feature films being screened to showcase the charity's work in the UK and abroad. The films ... 's first work for the charity since winning its 4 million ad account in April last year. ...

Millions of children saw World Cup drinks ads says charity

In a report launched today (19 October), the charity puts forward its own research showing more than a million children aged between four and 15 saw alcohol ads from brands such as Stella Artois ... be as high as five million, when all the live games were taken into account. The charity is calling for a 9 ...

Sex Pistols gamble with debut ad soundtrack

Matlock) have each been given a 500 bet to make for a charity of their choice. Media planning and buying ...

TV to drive 2010 UK adspend growth

considerably. The government and charity sector, which accounted for 7.2% of total adspend in 2009 ...

Homebase to launch TV campaign featuring Acorns Children's Hospice

Children's Hospice was confirmed as the voters' choice. The charity offers care and support to children ...

Barnardo's TV ad shock tactics help public awareness

attracted a sharp rise in public awareness of the charity....caught in a cycle of violence and abuse. The children s charity says the campaign led to a 33 per cent increase in awareness and that almost 50 per cent more people wanted to donate to the charity after ... the public see the charity, with more people likely to agree that Barnardo s tackles society s most important ...

The Work: New campaigns - UK

across ten Tube stations in London), online THE LOWDOWN The charity Skcin, the Karen Clifford Skin Cancer Charity, has launched a spoof campaign designed to raise awareness of the threat of skin ... to drive awareness. The charity is hoping to attract more than one million hits to the website over the two ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.