The cash-strapped Outward Bound Trust, which aims to build character by stretching endurance to the limit, has turned to advertising in an effort to solve its financial crisis. The charity has ... brief is to relaunch and re-energise the charity. Bates is working on a press and direct ...
D Arcy Masius Benton and Bowles and BBJ Media Services have landed the Littlewoods centralisation after a month-long pitch for the business. The centralisation brings together advertising for the Littlewoods Pools, Spot the Ball and Charity Scratch Card accounts and involves a dramatic increase in ad ...
to provoke disputes with organisations that want hard-hitting warnings. Secondly, involving charities ...
go...the Guardian falls out with Wired...the ASA raps charities for inaccuracy... DMB s agencies ...
Breakthrough, the breast cancer charity, has shortlisted three agencies to pitch for a UK launch...Breakthrough, the breast cancer charity, has shortlisted three agencies to pitch for a UK launch next spring, with the aim of raising funds for treatment, research and education. Bartle Bogle ... Turlington to promote the charity. UK supermodels, likely to include Kate Moss and Naomi Campbell ...
Abbott Mead Vickers BBDO has unveiled its latest work for the Royal Society for the Prevention of Cruelty to Animals in a 60-second, emotive cinema commercial imploring people not to give pets as Christmas presents. The ad could prove to be the agency s swan-song for the charity because ...
Bates Dorland this week unveils its first work for the charity, Crisis, with a national campaign...Bates Dorland this week unveils its first work for the charity, Crisis, with a national campaign focusing on loneliness at Christmas. Bates s debut for the charity incorporates radio and poster ... on the streets. Griffiths supplied the photographs to the charity for free. The campaign is designed ...
, the chairman of Unilever, and Michael Hepher, the British Telecom group managing director. The charity ...
TBWA is looking to expose the cruel practice of puppy farming in its pre-Christmas campaign for the National Canine Defence League.
the conventions of charity advertising. Most ads ask the consumer as a good person to give money to repair ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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