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NEWS: Dorlands puts the homeless into Hello! for Crisis push

Bates Dorland s latest campaign for the housing charity, Crisis, is a spoof of the popular...Bates Dorland s latest campaign for the housing charity, Crisis, is a spoof of the popular celebrity gossip magazine, Hello!. In a three-page pastiche of Hello! - made with the lifestyle ... for the charity by S. P. Lintas, which used to hold the Crisis account. S. P. Lintas used the same technique ...

CAMPAIGN CRAFT: CRAFT SECRETS; Tight budgets force BFCS to explode its teddy on the cheap

to draw the line somewhere. That these people could possibly lie and deceive for charity hardly bears ... powerful film, and because it was for charity the director donated his time, prop hire firms came ...

NEWS: Abbott Mead TV spots show BT’s caring side

series of real-life snapshots which highlight BT s contribution to the ChildLine charity and its ...

FEATURE: Do banks understand brands?

-the-line affinity, but it is careful to avoid letting its branches look like charity shops. TSB: Single ...

NEWS: Y&R and Tony Kaye hit movie audience with homeless film

Mungo s, the largest London charity for homeless people....Young and Rubicam has got together with Tony Kaye Films to produce a cinema commercial for St Mungo s, the largest London charity for homeless people. The star of the film, David Ribeiro, who was himself homeless until he was helped by St Mungo s, is backing up the ad by begging outside ...

NEWS: Maiden to sponsor students on a TBWA creative placement

for the charity, Children s Aid Direct. Judging takes place next spring. ...

DIARY: Mason joins Countess of Lovelace and Nelly Moser on clematis list

15 plus a donation to a cancer charity is likely. If you d like to be placed on the waiting ...

BACKBITE

. The final irony is, of course, that NABS, the charity that exists to help punch-drunk advertising people ...

OPINION: Why it’s good to give to the industry’s welfare provider

in the charity s pocket, to be dealt with by its new management team - myself, Helen Tridgell, the director ... . We estimate that the charity needs to make an additional pounds 200,000 a year over the next four ...

SUPPLEMENT: TELEVISION; For cable channels, it’s all about distribution

difference by accepting a reduced margin, but the cable operator is not a charity. A widely held ...

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