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31 Oct 1997 | by STEFANO HATFIELD
Archer is to star in the latest BT ad and will donate his fee to charity. The commercial, through ...
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Barnados updates charity image with O&M TV campaign
31 Oct 1997 | by JOHN TYLEE
the brand as a modern children s charity....the brand as a modern children s charity. The pounds 2 million push is the first by Ogilvy s perception of the charity away from the now-defunct homes to the work it does with children and young people. O s charity advertising by using animation to bring the Barnados branding device to life ...
CAMPAIGN DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)
12 Sep 1997 | by ANDY BLACKFORD, creative director of Gr
it wasn t a charity. It looked like a charity. Then my mate, Annie, pointed out the strapline. Look ...
CAMPAIGN DIRECT: Teenagers get the drugs message via CD-Rom - A musical computer quiz has been created as part of the battle against drug abuse. Ali Qassim reports
12 Sep 1997 | by ALI QASSIM
the know-how to do it, says James Kay at Healthcare, a Liverpool-based drugs charity. Drugs are here ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
