19 Sep 1997
| by Our Parliamentary correspondent
The Children s Society has hired the Communications Unit to handle
creative work on its pounds 1.5 million account.
The charity, which has a reputation for controversial advertising, made
its ...
of the top four children s charities in the
UK, we have a very low profile. Now we have to be more ...
19 Sep 1997
| by BELINDA ARCHER
. The old buy
our product and we will give 20p to a charity price promise has proved
almost failsafe ...
he aims to link clients not with charities and good causes ,
but with very real social issues such as crime prevention or pollution
control. He adds that while many companies already give to charity ...
12 Sep 1997
| by JOHN TOWNSHEND, creative director of Ra
creating awareness of the charity (versus the other cancer charities)
was crucial. However, we also ...
been fairly traditional
charity stuff - here s a moving story, and a poignant photograph; could ...
, rather than campaigning for our charity, we chose to campaign
against cancer itself.
We appealed ...
12 Sep 1997
| by ANDY BLACKFORD, creative director of Gr
it wasn t a charity. It looked
like a charity. Then my mate, Annie, pointed out the strapline.
Look ...
12 Sep 1997
| by ALI QASSIM
the know-how to do
it, says James Kay at Healthcare, a Liverpool-based drugs charity.
Drugs are here ...
05 Sep 1997
| by KAREN YATES
The Children s Society, the charity which created a furore earlier
this year with its campaign...The Children s Society, the charity which created a furore earlier
this year with its campaign against paedophiles, is reviewing its pounds
1.5 million account out of FCA!.
It has shortlisted Mellors Reay s
charities, the NSPCC and Barnardos, by presenting itself as a lobbyist
for children ...
05 Sep 1997
| by CLAIRE BEALE
as a speculative effort.
The VES, which cannot be registered as a charity because it strives ...
05 Sep 1997
| by EMMA HALL
advertising could be pulled this week, with money allocated to media
spend going to charity instead.
...
05 Sep 1997
| by CLAIRE BEALE
edition to be published in tandem with the regular edition.
Northern s six favourite charities.
...