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The Direct Approach: Shape up for the third age

interact with via their mobile phones? Widgets on social networks for charity donations? Facebook or Flickr ...

The Work: New Campaigns - UK

charities are also highly focused in their fundraising. The viral film provides a twist on the theme ...

Cancer charity hunts digital shop for wide-ranging role

The charity plans to draw up a shortlist of 11 agencies to pitch. Agencies have been asked ... . The successful agency will be appointed to help deliver a range of campaigns for the charity, which will include online advertising and e-mail marketing, encouraging people to donate to the charity. Previously ...

Marie Curie invites agencies to pitch

The charity has contacted agencies with a brief to redesign its website and create all digital ... regarding any previous charity work that they have carried out. In August 2007, Marie Curie appointed ... to improve awareness of the charity's wish to help terminally ill people to die at home, instead ...

The Week: Advertising news - Oxfam seeks public input

As part of the charity's "be humankind" campaign, Oxfam is asking the public to visit its website and write a strapline that it hopes will inspire the nation to help end poverty. The best contributions will then be uploaded to interactive billboards across London within 24 hours. The campaign was created by Rainey Kelly ...

The New Demographics: Seniors

. The National Trust is a well-known heritage brand, but it's also a charity which relies on donations to carry ... when giving to charity, to look for value for money, and to see effectiveness demonstrated ...

The New Demographics: Gay Groups

to leave money to the charity in their wills. "If there are 3.6 million gay people in this country ... at Hicklin Slade & Partners, agrees, having worked on a campaign for a charity delivering information about ...

Cancer charity hunts digital shop for wide-ranging role

The charity plans to draw up a shortlist of 11 agencies to pitch. Agencies have been asked ... . The successful agency will be appointed to help deliver a range of campaigns for the charity, which will include online advertising and e-mail marketing, encouraging people to donate to the charity. Previously ...

Marie Curie invites agencies to pitch

The charity has contacted agencies with a brief to redesign its website and create all digital ... regarding any previous charity work that they have carried out. In August 2007, Marie Curie appointed ... to improve awareness of the charity's wish to help terminally ill people to die at home, instead ...

Oxfam asks public to help with digital poster campaign

Created by Rainey Kelly Campbell Roalfe/Y R as part of the charity's "Be Humankind" campaign, Oxfam is asking the public to visit its website and write a strapline that they hope will inspire the nation to help end poverty. The best contributions will then be uploaded to interactive billboards ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.