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CMW lands breast cancer fashion task

The agency won the account without a pitch, and will create an outdoor, digital, PR and social media campaign to raise awareness of the charity's fashion push. The work will feature a number of yet-to-be-decided celebrities, and will play on the campaign's heritage. TBWA\London created last year's work, which featured ...

Fallon launches Giles Deacon scarf for Cadbury

October. All net proceeds from the scale of the scarf will go to the cancer charity, Fashion Targets ...

And in the real world....News International, BA, Primark and more

: The Guardian Sir Stuart Rose has been branded a hypocrite by the anti-poverty charity War on Want. Just one ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.