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Children's hospice calls on Apprentice star Nick Hewer for digital campaign

29 Dec 2010 | by Katherine Levy

' star Nick Hewer being interviewed by a puppet to raise money for the charity.

Initiative launches no-cost global campaign for diabetes charity

22 Dec 2010 | by Katherine Levy

Initiative is launching a no-cost, worldwide campaign to drive awareness of the research undertaken by the Juvenile Diabetes Research Foundation (JDRF).

Breakthrough Breast Cancer hunts agency for 2011 campaign

16 Dec 2010 | by Katherine Levy

The pitch is being handled by the AAR. The campaign, which goes live on 4 April next year, was traditionally fronted by celebrities wearing charity branded t-shirts. The t-shirts were expanded in 2009 ... of the charity's fashion push. Fashion Targets Breast Cancer was first launched in 1994 by Ralph Lauren, after ...

ActionAid campaign attacks SABMiller for alleged 'tax dodging'

29 Nov 2010 | by Sara Kimberley

in India and in African countries, routing profits through tax-haven subsidiaries, a report by the charity ... tax avoidance. The charity claims it should be a top priority for the company s corporate ... . SABMiller, owner of Grolsch, siphons millions into tax havens". In an online video on the charity s website ...

John Lewis meets Christmas 'snow dog' ad complaints halfway

19 Nov 2010 | by Sara Kimberley

in which it's acceptable to keep a dog. Members of the group have also complained to animal charity ...

Age UK calls on presenter Sian Lloyd for cold warning

12 Nov 2010 | by Sara Kimberley

Age UK, the charity formed by the merger of Age Concern and Help the Aged, is launching a radio ad

St John Ambulance targets cinema goers with interactive film

03 Nov 2010 | by Loulla-Mae Eleftheriou-Smith

in London s West End. The interactive film is the second stage in the charity s new brand strategy, 'he difference', designed to show people the difference that first aid makes to saving lives. The charity says ... many lives are being lost when they could be saved, this is unacceptable and as a first aid charity we ...

Special Olympics launches emotive interactive film

01 Nov 2010 | by Sara Kimberley

Special Olympics Great Britain, the country's largest sports charity for the learning disabled...The campaign, " Encouragement ", created by JWT London, shows how positive support helps people with learning disabilities transform their lives through sports. Special Olympics has partnered with parenting website Netmums.com to host and promote the film online, allowing the charity to reach its target ...

Campaign Big Awards: The Winners

01 Nov 2010

Charity Public Sector Sport, Travel and Leisure Consumer Durables Furniture Financial ...

Campaign Big Awards 2010: Charity and public sector winners

28 Oct 2010

View all of the winning campaigns from the Charity and public sector category.

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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