to remove filtersThe Work: New campaigns - UK
16 Jan 2009
London, that highlights the functions of the charity, from funding research to simply providing an ear ...
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McCann ComputerTan hoax gets record hits
05 Feb 2009 | by Hadassah Nymark
A fake company called ComputerTan, www.computertan.com has been set up by McCann and Skcin (The Karen Clifford Skin Cancer Charity). The fake site, which received 30,000 hits in the first 24 hours of the campaign, offers people the ability to receive regular top-up tans via their computer using revolutionary ...
Peter Suchet joins The Gate
01 Dec 2008 | by Matt Williams
-chip clients, particularly in the finance and charity sectors. "It's great to be working with such a well ...
Proximity scoops Children's Society brief
12 Nov 2008 | by Matt Williams
the charity's "making childhood better" positioning....Proximity will develop a new brand proposition for the charity, which The Children's Society ... be briefed to promote the work that the charity is doing to help young people in the UK. The new strategy will be based on findings from The Children's Society's The Good Childhood Inquiry report, which the charity ...
Help the Aged appoints TDA for website brief
28 Oct 2008 | by Matt Williams
The charity wants to use the site to attract revenue during the run-up to Christmas, and TDA has been briefed with attracting increased traffic and new donors. The campaign, which will run from early November, will incorporate email and online display advertising plus paid and natural search ...
Big Awards 2008: Charity & Public Service
24 Oct 2008
Rory Sutherland, chair of Direct jury CHARITY PUBLIC SERVICE - DIGITAL WINNER Title ... Producer Georgina Kent CHARITY PUBLIC SERVICE - DIRECT WINNER Title: What Does Dropping Litter ... director: Emma Perkins Art director: Liz Rose Writer: Ant Melder Designer: David Sydenham CHARITY ...
The Week: DM Reviews - Unicef reviews DM roster
24 Oct 2008
on a campaign to increase donations via the charity's high-value donor fundraising programme. Unicef
TDA flies the flag for St Dunstan's with new DM campaign
21 Oct 2008 | by Matt Williams
The charity, which provides support for blind and seriously visually impaired ex-servicemen and women, is marking the 90th anniversary of the end of World War I with a "flag-planting" ceremony, held ... to those who fought in the war, and return to the charity with or without a donation. As part ...
The Direct Approach: Embrace the moving image
10 Oct 2008 | by Dan Douglass, Meteorite
landlord" work, the Prostate Cancer Charity "Bob Monkhouse" campaign and Argos Giant Jar are three ...
The Direct Approach: Roundtable discussion - Shout DM's credentials
10 Oct 2008
challenge and opportunity. Phillips cited a Proximity campaign for a charity which had used bloggers ... , especially in sectors such charity and government. Phillips, who chairs a working party on the issue, says ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
