08 Dec 2011
| by Sara Kimberley
on advertising to support ITV initiatives such as its "Text Santa" charity campaign.
An ITV spokeswoman said ...
07 Dec 2011
| by Steve Stretton, Sarah Stratford, Archibald Ingall Stretton, Kris Hallenga, CoppaFeel!
started to feel a bit surreal.
But we knew that loads of charities - and other people doing good ...
differently. And properly different from the way that other breast cancer charities had done things before ...
. Since when does a cancer charity hijack a TV sexline?
There's still plenty more to do. We launched ...
06 Dec 2011
| by Sara Kimberley
Homeless charity Centrepoint has signed up YouTube singing sensations Luminites to front its...The band has re-recorded Ralph McTell's 'Streets of London', which will be available to download on iTunes tomorrow. All the proceeds will go to the charity.
Centrepoint has also created a ...
for the charity.
A spokesperson for Centrepoint said the band was a good fit for the charity, as one ...
02 Dec 2011
Millionaire
We're finding it increasingly implausible that any of the charities that suddenly find ...
01 Dec 2011
| by Anne Cassidy
It has contacted shops with a brief to create a drive to promote higher welfare standards for animals reared for food.
The review follows the recent appointment of Total Media to handle media planning and buying for the Freedom Food, the charity's farm assurance and food-labelling scheme ...
01 Dec 2011
| by Maisie McCabe
of the "red braces" brigade and recently took part in the Walking with the Wounded charity expedition ...
28 Nov 2011
| by Sara Kimberley
The charity Rethink Mental Illness is launching a striking ad campaign to raise awareness of mental...Created by M C Saatchi, the campaign, called 'If Only', features eye-catching pictures of a brain with a plaster on it. The ads aim to raise awareness of mental illness and direct people to the charity where they can get support and practical advice.
The campaign will launch today (28 November) online ...
28 Nov 2011
| by Sara Kimberley
abolishing", appears on screen, alongside a link to the charity's website.
The executive creative director ...
25 Nov 2011
| by Matthew Chapman
s fundraising campaign for the charity was the most successful ever, raising more than 10m.
Follow Matthew ...
24 Nov 2011
| by Matt Williams
The charity has appointed Oystercatchers to oversee a pitch process.
Last year, Macmillan spent more than 10 million on advertising, with the bulk spent on TV, press and direct response work ...
, and has since created a number of brand campaigns to help raise awareness of the charity s work.
Most ...