Colgate uses Facebook followers in digital outdoor campaign
28 Jun 2011 | by Sara Kimberley
Facebook followers smiling in support of children's charity Barnardo's.
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The National Trust turns to Facebook for Great British Day Out
01 May 2012 | by Sarah Shearman
brand strategy to deliver the charity's core charitable purpose, while broadening its appeal. llow ...
Mind plots digital campaign to promote annual awareness week
15 Apr 2011 | by Sarah Shearman
Mind, the mental health charity, has appointed Weapon7 to develop a digital campaign to promote its
ISBA: Online remit extension an example of 'Big Society', says ASA chief
17 Mar 2011 | by Maisie McCabe
Monday: a "heavy weight broadcaster", an "agency guru", someone from the charity sector and a mother ...
Close-Up: How adland is handing music industry a lifeline
30 Jan 2009
at Covent Garden, called Superbusking, with the homeless charity Crisis, Universal Music, Covent Garden ...
The Work: New campaigns - UK
16 Jan 2009
London, that highlights the functions of the charity, from funding research to simply providing an ear ...
Big Awards 2008: Charity & Public Service
24 Oct 2008
Rory Sutherland, chair of Direct jury CHARITY PUBLIC SERVICE - DIGITAL WINNER Title ... Producer Georgina Kent CHARITY PUBLIC SERVICE - DIRECT WINNER Title: What Does Dropping Litter ... director: Emma Perkins Art director: Liz Rose Writer: Ant Melder Designer: David Sydenham CHARITY ...
Close-Up: Live issue - Are teens new target of junk-food ads?
25 Jul 2008
short when aiming at teens. The charity argues that as well as continuing to use the old reliable ...
The Work: Private view
16 May 2008
better of it. As a genre, charity ads can usually be relied on to tug at the heart strings ...
The Work: New UK campaigns: 16 May 2008
15 May 2008
of the NSPCC s Childline service. Recent research by the charity shows that while awareness of the Childline ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
