Special effects company Artem appoints TPR for global brief
21 May 2012 | by Hannah Crown
brands such as Associated Press, as well as festivals and production companies not just in the UK ...
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Jagermeister
22 May 2012
music, sponsoring festivals such as Download and Ozzfest as well as its own Jagermeister Music Tour ...
Think BR: Promoting the UK as a global hub of creativity
18 May 2012 | by Stephen Maher
visited China to attend the 18 th China International Advertising Festival as part of the UKTI/IPA Trade ...
Uefa ramps up digital presence in Champions League final run-up
17 May 2012 | by Matthew Chapman
The football organisation hopes to extend its reach by pushing its Champions Festival with live streaming and Foursquare, Facebook, Twitter and Android app activity. The Uefa Champions Festival ... 't attend the festival in person will be able to download the Android app to access unique content from ...
Paddy Power seeks agency help to stage more stunts
17 May 2012 | by Sara Luker
the Cheltenham Festival. Paddy Power continued to court controversy last month when it released a YouTube ... . In 2010 it erected a 50ft Hollywood-style sign on Cleeve Hill for the Gold Cup at Cheltenham, which ...
Twitter's Dorsey named Cannes Lions Media Person of 2012
16 May 2012 | by Arif Durrani
awards ceremony on the evening of 20 June in the Palais des Festivals, Cannes. Each year, the festival ...
My Secret Work Weapon: Risk-taking and innovation are the key to our success
16 May 2012 | by By Paul Davies, director of marketing communications, Microsoft UK
a London Film Festival partnership, and one between Dizzee Rascal and Bing. For our latest work ...
Brand Manager of the Week: Natasha Whiting
16 May 2012
to the Burning Man festival. What was your finest hour? Seeing Clothes Show Live boss Gavin Brown in a ...
Helen Edwards: Get personal with your brand
16 May 2012 | by Helen Edwards, PPA Business columnist of the year
by three Cambridge graduates who asked customers at a festival to 'vote with their empty bottles' whether ... Reed, Adam Balon and Jon Wright are still going out to sell the drinks personally at festivals ...
Paddy Power ad banned for being offensive to transgender community
16 May 2012 | by Loulla-Mae Eleftheriou-Smith
received more than 400 complaints . The ad centred on Ladies' Day at Cheltenham, and opened with a shot ... some beauties at Cheltenham Ladies' Day'. The creative then showed a series of shots from ... then showed a series of women and men dressed as women, at Cheltenham, while the voiceover stated "woman ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
