18 Sep 2007
| by David Tiltman
his way around this year's festivals?...an unparalleled summer for live music. There have been more festivals than ever, with something to suit pretty ...
to get in on the act. But with so many clamouring to be part of the festival circuit, the pressure is on to stand out. There is certainly no shortage of options. Festival sponsorship can mean a brand having its ...
11 Mar 2008
| by Antoinette Odoi
LONDON - Vauxhall is backing the launch of a Corsa-branded music festival with a social networking...The car manufacturer has teamed up with independent music label Sunday Best and Bestival founder and Radio 1 DJ Rob Da Bank to create an indoor festival, called Corsa presents Bandstand . Marketing ...
, but opted to create its own festival to ensure it was unique. ...
12 Sep 2008
| by Jacquie Bowser
LONDON - Lexus has extended its Junior Rugby Festival across Britain for this season
08 Jul 2011
| by Noelle McElhatton
The Cannes Lions International Festival of Creativity pushed the boat out to lure brands this year...Festival of Creativity would have you believe.
Nearly one in five of the 9000 delegates attending the festival, staged earlier this month in the eye-wateringly expensive Cote d'Azur town, was said to be from brand-owning companies. These brand marketers mingled with the festival's traditional audience of senior ...
19 May 2011
| by Oliver Luft
,000 Guineas and 2,000 Guineas at Newmarket, the Cheltenham Festival and the Grand National at Aintree ...
03 Apr 2009
| by Alex Brownsell
LONDON - Car marque Mini is to hold a three-day music festival to celebrate its 50th anniversary.
08 Jul 2011
| by Simon Clift
The former global chief marketing officer at Unilever, a Cannes festival regular, casts a sceptical...restaurants and an aggressive parody of service . And the Lions Festival itself has become a monster. Almost ...
13 May 2009
| by Matt Williams
International Advertising Festival....The festival organisers use the award to celebrate the advertisers that distinguish themselves for their innovative marketing techniques and their willingness to encourage creativity in their agencies ...
. The 56th Cannes International Advertising Festival will be held between 21-27 June 2009. ...
13 May 2009
| by Staff
LONDON - The Cannes Lions International Advertising Festival has announced that Volkswagen...-fareast-language:#0400;
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The festival organisers gives the award to advertisers ...
Advertising Festival will be held 21-27 June 2009 in Cannes. ...
26 Jun 2009
| by Staff
International Advertising Festival - view the top 10 best VW ads of all time....The festival organisers use the award to celebrate the advertisers that distinguish themselves for their innovative marketing techniques and their willingness to encourage creativity in their agencies. Above, we show the best 10 ads from VW, selected by its ad agency, DDB London. Picture gallery: VW Beetle lemon ...