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on the Cheltenham Festival, the UK's biggest steeplechase and hurdle racing event....of the Cheltenham meet, in-store and direct mail materials will show the word "Cheltenham" written in cinematic ... as driving momentum throughout the festival itself, via creative tactics which focus on the racing highlights ...
LONDON - Waitrose has been announced as the first headline sponsor of the Wychwood Festival, which...with Wychwood Festival, which is positioned as a family festival. Karen Himsworth, manager of Waitrose Events, said: "This is the first time Waitrose has sponsored this festival, and our presence at Wychwood ... . The festival, now in its sixth year, has Liverpudlian pop/rock band The Lightning Seeds headlining ...
It sits among its competitors on Cheltenham High Street, so a comparison was easy. Where O2 is corporate and small and Orange is simply a lesson on how to be ignored, this store is miles ahead ... of the brand colour palette. There is also a long paragraph on the wall listing the joys of Cheltenham ...
Festival fever is sweeping the UK, and brands and advertisers should take note, write Clear Channel...This week the focus may be all about Glastonbury, but the variety and volume of the festivals we ... festivals took place in the UK, with the bulk of these located in the South West. The most popular month for a festival is July, with 200 taking place, closely followed by August, with 150. Festival ticket ...
with next week's Cheltenham Festival, will now only run online across various social networking sites. Big ...
Subway is to launch a music festival aimed at associating the sandwich chain with the outdoors...The Subway Picnic Rocks event marks the first time that Subway has used music as a platform to promote its products. The festival, which aims to attract 3500 music-lovers, is being held ... at the festival. The event will be held on Clapham Common, London, on 5 July. ...
HarperCollins is launching a Christmas gift-selector site as part of its pounds 500,000 Christmas activity. Consumers are invited to answer questions about who they are intending to buy for, after which three appropriate books at full retail price are displayed. For consumers purchasing directly, postage...
at the Cheltenham Festival this week. It has been devised by Branded. Ian Winton, Betfair's newly appointed ...
LONDON - Havaianas has signed up to sponsor the Big Chill festival, its first major sponsorship...Under the deal, managed by live music commerce agency Big Fish, the flip-flops brand will sponsor a 'Stop the City with Havaianas' area at the festival. Visitors to the area will be able to design their own pair of Havaianas, chosing the colours of the straps and sole and decorating them with pins ...
about the festive discounts on offer. This year, retailers have been falling over themselves to entice ... price discounting in festive wrapping. However, such early promotions have led some experts to question ... and a more festive feel. 'Traditional high-street offers are still going strong and are recognised ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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